Study your flashcards anywhere!

Download the official Cram app for free >

  • Shuffle
    Toggle On
    Toggle Off
  • Alphabetize
    Toggle On
    Toggle Off
  • Front First
    Toggle On
    Toggle Off
  • Both Sides
    Toggle On
    Toggle Off
  • Read
    Toggle On
    Toggle Off
Reading...
Front

How to study your flashcards.

Right/Left arrow keys: Navigate between flashcards.right arrow keyleft arrow key

Up/Down arrow keys: Flip the card between the front and back.down keyup key

H key: Show hint (3rd side).h key

A key: Read text to speech.a key

image

Play button

image

Play button

image

Progress

1/35

Click to flip

35 Cards in this Set

  • Front
  • Back
1st factor in planning communication
analyze your audience
sending audience
person or org you are communicating on behalf of
receiving audience
person or group receiving the communication
questions you should ask yourself about your sending audience
will my comm be in synch with org policy

am I communicating the intended message

who should coordinate on this

will the org be embarrassed by what I write or say
2 questions to consider when analyzing recieving audience
who will be my audience

why should this concern us
why should this concern us
our comm should be appropriate for the audience
what does the audience know about the subject and why is that important
the more they know the less explaining you need to do
what's there background
knowing their background will help you match your comm to the audience
example if you're speaking to civilians you may want to omit the military jargon
will the audience be receptive or hostile
if the audience is hostile or skeptical you need to be more persuasive in your comm
after analyzing the audience next ...
choose a topic
narrowing your topic will do the following
allow adequate coverage of the material

focus your attention on a specific area

require less research

provide a better chance for the audience to get your intended message
next part of planning communication
determing purpose
benefits of knowing purpose
ensures your comm does what you intended

helps you organize your thoughts

focuses your comm

identifies what you want the receiving audience to do with your comm
purposes for communication (4)
inform
entertain
persuade
to request action
use purpose statement
lets audience know the reason for your comm
narrowing your topic will do the following
allow adequate coverage of the material

focus your attention on a specific area

require less research

provide a better chance for the audience to get your intended message
next part of planning communication
determing purpose
benefits of knowing purpose
ensures your comm does what you intended

helps you organize your thoughts

focuses your comm

identifies what you want the receiving audience to do with your comm
purposes for communication (4)
inform
entertain
persuade
to request action
use purpose statement
lets audience know the reason for your comm
3 types of appeal
establish common ground

empathy

let them know what's in it for them
techniques of organizing
generating and refining content

choosing a pattern of organizaiton

developing the into, body and conclusion

using transitions
use an outline
to arrange main and supporting ideas in a visible framework that permits you to see and test your logic on paper
after completing the outline the next step is to...
generate a rough draft
patterns to choose from when organizing your comm
time (chronological)

space (geographic)

cause/effect

problem/solution

pro/con

topical
introduction is...
attention step (opening)

a purpose statement (what you're going to talk about and why the audience should listen)

overview (road map of what's to follow)
attention step techniques
a rhetorical question
quotation
joke
startling statment
a gimmick
conclusion includes
summary
re-motivation
closure
summary
briefly summarize your main points

don't introduce any new information
re-motivation
tell your audience what you want them to do with the information
closure
tie your closing remark back to your opening statement

provide a strong sense of finality and convince the audience you've reached the destination
major transitions
signalto the audience that you are traveling to a new point
effective transitions should
mention the point just discussed

relate that point to the objective of purpose of the communication

introduce the next main point
factors to consider when planning to communicate
analyze your audience
choose your topic
determine your purpose
gather your support
techniques of organizing a communication
generate and refine ideas
choose a pattern of organization
develop the intro, body and conclusion
use transitions