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59 Cards in this Set

  • Front
  • Back
what are the three major historical developments in television's early years that helped shaped the new medium (television)?
Techological innovations and patent wars

Economic developments that wrested control of content away from advertisers and put contemporary business practices in place

the sociocultural impact of the infamous quiz show scandals that took much of the shine off televisions early promise.
what are the three major historical developments in television's early years that helped shaped the new medium (television)?
Techological innovations and patent wars

Economic developments that wrested control of content away from advertisers and put contemporary business practices in place

the sociocultural impact of the infamous quiz show scandals that took much of the shine off televisions early promise.
what were TV's earliest pioneers trying to do?
Isolate TV waves from the electromagnetic spectrum.
what were TV's earliest pioneers trying to do?
Isolate TV waves from the electromagnetic spectrum.
The forerunner of the TV picture tube, combined principles of the camera and electricity.
the cathode ray tube
The forerunner of the TV picture tube, combined principles of the camera and electricity.
the cathode ray tube
who invented the scanning disk?
Paul Nipkow
who invented the scanning disk?
Paul Nipkow
what did Paul Nipkow invent?
The scanning disk
what did Paul Nipkow invent?
The scanning disk
what is the scanning disk and what does it do? and who invented it..
its a large flat metal disk with a series of small perforations organized in a spiral pattern. As the disk rotated, it seperated pictures into pinpoints of light that could be transmitted as a series of electronic lines. As the disk spun each small hole scanned one line of a scene to be televised.
a large flat metal disk with a series of small perforations organized in a spiral pattern..what is this?
Spiral Disk
who invented the iconoscope?
Zworykin
the first TV camera tube to convert light rays into electrical signals.
The Iconoscope
What is the iconoscope?
The first TV camera tube to convert light rays into electrical signals.
who recieved a patent for the iconoscope in 1928?
Zworykin
who transmitted the first electronic TV picture? and how old was he when he did it?
Farnworth (21) years old
He rotated a straight line scratched on a square of painted glass by 90 degrees. whos HE?
Farnsworth
Who recieved a patent for the first electronic television?
Farnsworth
You (familiar)
Tu
why were T.V's limited in the early days of television?
Because airwave frequencies would interfere with one another.
The FCC DID WHAT!? to make sure there were no interference..?
Assigned certain channels in specific geographic areas.
why did the FCC declare a freeze on new licenses from 1948 to 1952?
because of the growing concern about the distribution of a limited number of channels and the growing frequency-interference problems as existing channels "overlapped"
when did television become a mass medium?
the mid 1950's
when did the FCC tentatively aprove an experimental CBS color system?
1952
when did color sets take off? and everyone had them? what year?
1966
when did television become a dominant mass medium and cultural force..with more than 90 percent of U.S. households owning at least one set?
the late 1950's
what were the two important contributors to TV's "own identity?"
major change in the advertising and sponsorship structure of television and the MAJOR QUIZ SCANDAL.
programs used to be owned by a what?
Sponsor
True or false
Today a regular program on network television is named after and controlled by a single sponsor.
False. Only back in the day that happened.
Sarnoff and paley did what to sponsors?
GOT RID OF DEM!
Weaver did what. raised what to what?
15 minutes to 30.
This format featured multiple segments-news, talk, comedy, and music- similar to the content variety found in a general interest or newsmagazine of the day, such as "Life" or "Time"
magazine format
explain advertising instead of sponsors...
Advertisers paid the network for thirty-or sixty-second time slots.
TRUE OR FLASE
The NETWORK, not the SPONSOR, now produced and owned the programs or bought them from independent producers.
TRUE
what was the 3 impacts of the quiz show scandals?
-the role sponsors had on creating television content came to end after the scandals

-The fraud made americans not trust the so called "promising television"

- magnified the seperation between the privileged few and the general public. High class like charles van Doren who came from a family of IVY league.
the disappearance of the quiz shows marked the end of what?
Prime time
Television spectacular= (todays word for it)
Television special (todays word for it)
TV's intimacy makes it more....
TRUSTWORTHY
what was NTSC responsible for?
Making sure each television had 30 frames per frame
First news source..meet the press (oldest news show) it is still running...
what network is this?
NBC
War correspondent that protested aginst vietnam war?
Walter Kronkite
First station to have an african american co anchor... barbra walters and reasoner together did great.
ABC
used all men. only women on weekends or as substitutes. Rating werent so good. then hired katie kourich..still not much of a raise.
CBS
featured three stories per episode (rather than one topic per hour-as had been the custom on Edward R murrows see it now) alternating hard hitting investigations of corruption or plitical intrigue with softer features on hollywood celebrities, cultural trends, and assorted dignitaries.
TV magazine format
in this process, an inexpensive camera recorded a live TV show off a studio monitor.
Kinescope.
included singers and dancers, animal acts, and sand up comics. this type of show "ressurected the essentials of stage variety entertainment" played to noisy studio audiences. More Expensive to produce. New sets each week.
Sketch Comedy
Recurring cast, each episode establishes a situation, complicated it, develops increasing confusion among its characters and then usually resolves it.
Situation Comedy
Characters are usually more important than complicated predicaments. Main emphasis is how the characters react to one another. Audience can relate to character.
Domestic Comedy
Served a more elite and wealthier audience

brought live dramatic theater to television audience.

Confronted complex human problems that were not easily resolved.

casted non beautiful heroes and heroines.
Anthology drama
why did Anthology's end?
presented stories that confronted omplex human problems that were not easily resolved.

Change in audience .
used in raidio

main characters continue from week to week, sets and locals remain the same.

story concepts are broad enough to accommoadate new adventures each week.
Episodic series
two types of episodic series ..
chapter shows
self contained stories that feature a problem, a series of conflicts and a resolution. Family shows

Serial Programs- Open-ended shows..most story lines continue from episode to episode. cheaper to produce than chapters. (day time soaps)
shown five days a week in almost any order, not requiring viewers to watch them on a daily basis.
stripped.
A series that runs over a two day to two week period, usually on consecutive nights.
mini series.
hybrid type of show..explain..
all over the place.lost, vampire slayer..ect...
what did the report from the carnegie commission on education television say?
it said that the government finance public television in order to serve the interests of the American people not being served by the commercial sector.
PBS- explain it..think of kids shows
they wanted to make "school like shows" So networks were
fox first reached out to whom...
Teens and blacks.. with shows like the simpsons,beverly hills 90210