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145 Cards in this Set
- Front
- Back
communication
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a social process in which individuals employ SYMBOLS to send and interpret meaning in their environment
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so 6 parts to communication.. they are
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environment, social, meaning, process and symbols
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communication does not ____ ____
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transmit meanings
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social means:
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the belief that people and interactions are part of the comm process
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oral means
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by mouth
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verbal means
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words (writing)
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process means
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the ongoing dynamic unending occurrence
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communication process as a _____
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helix pg 6
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symbol is
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an arbitrary (based on personal choice) label given to a phenomenon (stop sign)
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concrete symbol
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symbol representing an object
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abstract symbol
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symbol representing an idea - example?
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meaning
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what people extract from a message. language carries similar meanings so that we can kind of be on the same page
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environment
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situation or context in which communication occurs
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models
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simplified representations of the communication process
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linear model of communication
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one way view of communication that assumes a message is sent by a source to a receiver through a channel. (no comm does not happen like this)
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source
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originator of message (Start)
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message
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words, sounds or gestures in an interaction
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reciever
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recipient of a message. makes sense of the message
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channel
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pathway to communication: visual, feeling, olfactory.
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linear model example
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radio
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noise
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distortion in the channel not intended by the source.. cell phone going off
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semantic noise
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linguistic influences on reception of message (slang/ specialized jargon used by individuals in a group.. CRAY.. BUEN)
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physical external noise
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noise from outside of the reciever
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psychological noise
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cognitive influence on the reception of the message BIAS
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PHYSIOLOGICAL noise
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biological influences on the reception of the message (illness)
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interactional model of communication
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view of communication as the sharing of meaning with feedback that links source and receiver. two way communication. from sender to reciever and reciever to sender.
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IMof COMM suggests that communication is
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ongoing
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feedback
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communication given to the source by the receiver to indicate understanding
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field of experience
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overlap of senders and reciever's culture experiences and heredity in communication.
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Communication as a Transaction: the transactional model
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view of communication as the simultaneous sending and receiving of messages. Sender and receiver are mutually responsible for the effectiveness of the conversation
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Ethics
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perceived rightness or wrongness of an action or behavior.
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ethical communication involves
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choice: how do you choose to communicate with others
and responsibility: for the way you choose to communicate with others. "don't take it personally"... so. lame. |
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areas of examples of ethical issues
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business, religion, medicine, entertainment, higher education, politics, technology
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dialogue ethics
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1.person to person vs. person to object
2. being vs. seeming (open, unstrategic - false, manipulative) 3. unfolding vs. imposing (no effort to change people, propaganda) |
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ethical strategies
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-be open to being persuaded
-try new ideas -accept there are multiple perspectives -test held knowledge -have a high tolerance for knowing you dont always get everything or know what will happen -evaluate knowledge against personal experience, research |
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seven traditions in the communication field
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rhetorical
semiotic phenomenological cybernetic socio-psychological socio-cultural critical |
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rhetorical
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talk as a practical art. cultivate public speaking effectiveness
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semiotic
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study of signs. rethinking what is natural or rethinking our own cultural norms with regards to sings and considering that different cultures see things differently. too much space in middle east is rude, too little space in asia is rude.
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phenomenology
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personal interpretation of everyday life and activities : individual goal to not have your beliefs impact the conversation taking place
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cybernetic tradition
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communication involved noise but this study realizes that some people come into conversations with a different ability to communicate
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socio psychological
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causal linking. someones behavior is influenced by something else. "a variable"
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socio cultural
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our interaction depend heavily of preexisting, shared cultural patterns and social structures. theres no you/me - us/them just a cocreated reality
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critical tradition
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those who are concerned with injustice, oppression, power and linguistic dominance. critiquing social order
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contexts
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environments in which communication takes place
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situational contexts
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environments that are limited by such factors as the number of people present, the feedback, the space between communicators, among others.
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intrapersonal
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communication with oneself
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interpersonal
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face to face
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small group
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communication with a group of people at least three people.
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organizational
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communication within and among large and extended environments
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public/rhetorical
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communication to a large group of listeners
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mass/media
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communication to a very large audience through mediated forms
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cultural
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communication between and among members of different cultures
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cohesiveness
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the degree of togetherness between and among communication. amongst a group
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synergy
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intersection of multiple perspectives in a small group. effective.
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networks
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communication patterns through which information flows . who speaks to whom and in what order.
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roles
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positions of group members and their relationship to the group
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organizational comm hawthorne experiments
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paying attention to workers/ human relations was what made the difference
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communication apprehension
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a general sense of fear of speaking before an audience
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new media
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computer related technology
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mass media
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CHANNELS or delivery modes for mass messages
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mass communication
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communication to a large audience via various channels (radio, internet)
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culture
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a community of meaning and a shared body of knowledge
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cultural communication
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communication between and among individuals whose backgrounds vary.
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co culture
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groups of individuals who are part of the same larger culture, but who can be classified around various identities (race, sex, age)
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some researchers begin with _____ than ______ others vice versa
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theory than research
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theory
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abstract system of concepts and their relationship that helps us to understand a phenomenon
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level of generality
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how widely a theory can be applied
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grand theories
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theories that attempt to explain all of a phenomenon such as communication - Marxism. has the ability to unify all knowledge one has about comm. but most would agree that NO GRAND THEORY EXISTS because it differs too much from group to group
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mid range theory
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a theory that attempts to explain a specified aspect of a phenomenon such as communication - how a specific group of people act versus all people.
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narrow theory
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a theory that attempts to explain a very limited aspect of a phenomenon such as communication - concerns people only in certain situations. instead of focusing on a whole theory they may focus on a small part like the messages.
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concepts
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labels for the most important elements in a theory - cohesiveness (groupthink). Dissonance (cognitive dissonance theory. cultivation (not your garden but media creates social reality)
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nominal concepts
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concepts that are not directly observable (democracy/love)
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real concepts
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concepts that are directly observable (personal rituals, spatial distance)
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relationships
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the ways in which the concepts in a theory relate to one another
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goals of a theory can include
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explanation, understanding, prediction, social change. we are able to explain something (mechanically) and understand something deeper
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predicting because of
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patterns so they can predict future communication
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experience and theory are______ even though experience is _____ and theory is ______
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related. concrete / abstract
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how research think/talk about the world and their work. Three approaches
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positive/ empirical. interpretive, critical
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positivistic/ empirical
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approach assuming the existence of objective reality and value- neutral research. assumes that objective truths can be uncovered. the goal to construct general laws. strives to be objective and works for CONTROL. doesn't necessarily mean its quantitative. could be qualitative.
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control
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direction over the important concepts in the theory. when the researcher moves to observe he carefully structures the situation so that only one element varies.
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interpretive approach
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looking for unique, different insights. an approach viewing truth as subjective and stressing the participation of the researcher in the research process. you still have to enter data so not completely subjective. there is no true interpretation.. just interpretations with or without more support.
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the critical approach
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is power being abused. looking to liberate people that may be getting oppressed. an approach stressing the researchers responsibility to change the inequities in the status quo.
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ontology
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branch of knowledge focused on the nature of reality. how we BE in the world. do people have free will or is it governed by human law.
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epistemology
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how we know things. what counts as knowledge. what kind of knowledge is required to know if someone is being accommodating communicatively?
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axiology
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what is worth knowing? not about whether values should permeate theory but HOW they should.
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ontology-
empirical interpretive critical |
empirical : no free choice
interpretive: free choice critical :choice restrained by power |
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epistemology-
empirical interpretive critical |
empirical : theory first. controlled
interpretive. research first. cocreate study critical: critique power. seek change |
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axiology-
empirical interpretive critical |
empirical: reduce roles of values
interpretive: acknowledge values critical: celebrate values |
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covering law approach
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subsuming what is to be explained under a general law
- a guideline for creating theory suggesting that theories conform to a general law that is universal . -fixed relationships by two of more events/ objects -hypothesis, testable predictions METATHEORY |
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rules approach. three rules within.
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-a guideline for creating theory that builds human choice into explanations
-human behavior, result of free choice -people pick the social rules that govern their actions 1. habitual rules 2. parametric rules 3. tactical rules |
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habitual rules
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authority non negotiable
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parametric rules
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authoritative, negotiable
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tactical rules
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unstated rules to achieve a personal goals
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systems approach
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-a guideline for creating theory that acknowledges human choice and the constraints of the systems involved.
-human behavior is the result of many factors that influence one another -wholeness, interdependence |
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cause
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an antecedent condition that determines an effect
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effect
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a condition that follows a causative condition
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axiology
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what is worth knowing? not about whether values should permeate theory but HOW they should.
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ontology-
empirical interpretive critical |
empirical : no free choice
interpretive: free choice critical :choice restrained by power |
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epistemology-
empirical interpretive critical |
empirical : theory first. controlled
interpretive. research first. cocreate study critical: critique power. seek change |
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axiology-
empirical interpretive critical |
empirical: reduce roles of values
interpretive: acknowledge values critical: celebrate values |
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covering law approach
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-fixed relationships between two or more events or objects (if then statements)
-subsuming what is to be explained under a general law - a guideline for creating theory suggesting that theories conform to a general law that is universal . -fixed relationships by two of more events/ objects -hypothesis, testable predictions METATHEORY |
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rules approach. three rules within.
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-behavior is a result of free choice
-a guideline for creating theory that builds human choice into explanations -human behavior, result of free choice -people pick the social rules that govern their actions 1. habitual rules 2. parametric rules 3. tactical rules |
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habitual rules
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authority non negotiable
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parametric rules
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authoritative, negotiable
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tactical rules
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unstated rules to achieve a personal goals
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systems approach
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-a guideline for creating theory that acknowledges human choice and the constraints of the systems involved.
-human behavior is the result of many factors that influence one another -wholeness, interdependence |
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axiology
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what is worth knowing? not about whether values should permeate theory but HOW they should.
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ontology-
empirical interpretive critical |
empirical : no free choice
interpretive: free choice critical :choice restrained by power |
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epistemology-
empirical interpretive critical |
empirical : theory first. controlled
interpretive. research first. cocreate study critical: critique power. seek change |
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axiology-
empirical interpretive critical |
empirical: reduce roles of values
interpretive: acknowledge values critical: celebrate values |
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covering law approach
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-fixed relationships between two or more events or objects (if then statements)
-subsuming what is to be explained under a general law - a guideline for creating theory suggesting that theories conform to a general law that is universal . -fixed relationships by two of more events/ objects -hypothesis, testable predictions METATHEORY |
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rules approach. three rules within.
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-behavior is a result of free choice
-a guideline for creating theory that builds human choice into explanations -human behavior, result of free choice -people pick the social rules that govern their actions 1. habitual rules 2. parametric rules 3. tactical rules |
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habitual rules
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authority non negotiable
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parametric rules
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authoritative, negotiable
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tactical rules
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unstated rules to achieve a personal goals
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systems approach
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human behavior is part of a system
-a guideline for creating theory that acknowledges human choice and the constraints of the systems involved. -human behavior is the result of many factors that influence one another -wholeness, interdependence |
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hypothesis
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testable predictions of relationships between concepts that follow the general predictions made by a theory
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movements vs actions
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activities based on stimulus response
vs. activities based on intentional choice responses |
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1. wholeness
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re. systems theory. systems are more than the sum of their individual parts
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2. interdependence
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a property of systems theory stating that the elements of a system affect one another
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3. hierarchy
-subsystems - suprasystems |
property of system that consists of multiple LEVELS
- smaller systems in larger ones - larger systems with smaller ones within them. |
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4. boundaries
- openness |
says that systems construct structures specifying their outer limits
- acknowledgment that within all human systems the boundaries are permeable |
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5. calibration/feedback
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property of systems theory stating that systems periodically check the scale of allowable behaviors and reset the system
- feedback. subprocess of calibration; information allowing for change in the system |
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morphogenic
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term for when a system recalibrates (or changes)
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homeostatic
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a term for a stable system that isn't changing
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equifinality
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a property of systems theory stating that systems can achieve the same goals through different meanings
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equifinality ex.
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a single group can achieve goals through different means
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the research process
1. scientific method |
traditional method for doing research involving controlled observations and analysis to test the principles of a theory
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2. deductive logic
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moving from the general (the theory) to the specific (observations)
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3. inductive logic
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moving from the specific (observations) to the general (theory)
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4. operationalize
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making an abstract idea measurable and observable
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5. observations
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focused examination within a context of interest; may be guided by hypotheses or research questions
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6. data
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the raw materials collected by the researcher to answer the questions posed in the research or to test a hypothesis
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7. code
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converting raw data to a category system
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8. grounded theory
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theory induced from data and analysis.
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pure research
vs. applied |
research to generate knowledge
vs. research wish to solve specific problems with the knowledge they or other researchers have generated. |
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reliability
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the stability and predictability of an observation
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validity
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the truth value of an observation. the observation method actually captures what its supposed to.
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scope
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a criterion for evaluating theories; refers to the BREADTH of communication behaviors in the theory. (boundaries are the limits)
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logical consistency
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refers to the internal logic in the theoretical statements. internal logic needs to be clear and not contradictory.
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parsimony
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the simplicity of the explanation provided but the theory. only a number of concepts
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utility
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theory's usefulness or practical value. tells us a great deal about human comm.
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testability
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ability to test the accuracy of the claims
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heurism
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amount of stimulation and new thinking brought about by the theory
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test of time
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theories durability over time
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