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23 Cards in this Set

  • Front
  • Back
Assets
Items of value owned by a business
Business oppurtunity
Something an entrepenour can see as an avenue to success
Competitive advantage
The ability of a business to develop strategies that ensure it has an edge over it competitors
Demographic factors
Population characteristics that affect customer spending ➪ age, gender, family size, income
Entrepreneur
Someone who starts, operates and assumes the risk of a business venture in the hope of making a profit
Expenses
The costs incurred in running a business
Franchise
The rights from a manufacturer to distribute its products under its name
Goodwill
The monetary value of a business's reputation, location, customer base and other factors that make a business a profitable concern.
Gross profit/loss
Amount remaining when the cost of goods sold is deducted from revenue.
Incorporation
The company has become a separate legal entity from its owners (share holders)
Liabilities
The debts owed by a business to others
Limited liability
If the business cannot pay its debts, a share holder generally loses only the money he or she invested in the business
Liquidity
The ability of a business to pay its debts on time
Management
The coordination of the human, physical, financial and information resources to achieve the goals of the business.
Market research
Collecting and analyzing information about customers and the business opportunities available
Net profit/loss
Amount remaining when operating expenses are deducted from gross profit
Owners equity
The value of the business to the owners
Promotion
Methods used by a business to inform, persuade, and remind customers about its products
Revenue
The income earned by a business
Risk management
The process of identifying and minimizing the risks faced by a business
Target market
The group of customers to whom the business intends to sell its product
Unlimited liability
When a business owner is personally responsible for all the debts of his or her business
Word-of-mouth communication
When people influence each other during conservations