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16 Cards in this Set

  • Front
  • Back
Reasons to study intercultural communication
- increased opportunities for intercultural contact.
- enhanced business effectiveness.
- improved intergroup relations.
- enhanced self-awareness.
Cultural
values, attitudes, beliefs, orientations, and underlying assumptions prevalent among people in society.
Intercultural communication
interactions that occur between people whose cultural assumptions are so different that the communication between them is altered.
What does culture incorporate?
age, sex, religion, values, individualism, nationality, race...
Dominant cultures
attitudes, values, beliefs, and customs that the majority of people in a society hold in common.
Dimensions that affect communication:
- individualism - collectivism.
- preferred personality.
- view of human nature.
- human-nature value.
- power distance.
- long-term/short-term.
Individualistic culture
emphasizes personal rights and responsibilities, privacy, voicing one's opinion, freedom, innovation, and self-expression.
Collectivist culture
emphasizes community, collaboration, shared interest, harmony, the public good, and avoiding embarrassment.
Success, to my way of thinking, is better measured by:
A. the extent to which I surpass others.
B. my contribution to the group effort.
A responses indicate
B responses indicate
A responses indicate an individualist orientation.
B responses indicate a collectivist orientation.
Human-nature value
- humans rule nature.
- nature rules humans.
High power-distance
the cultural belief that inequalities are in power, status, and rank are "natural" and that these differences should be acknowledged and accentuated.
Low power-distance
cultural belief that inequalities in power, status, and rank should be underplayed and muted.
Low uncertainty-avoidance cultures
characterized by greater acceptance of, and less need to control, unpredictable people, relationships, or events.
High uncertainty-avoidance cultures
characterized by a low tolerance for, and a high need to control, unpredictable people, relationships, or events.
Barriers to effective intercultural communication:
- anxiety.
- assuming similarity or difference.
- ethnocentrism.
- stereotypes and prejudices.
- incompatible communication codes.
- incompatible norms and values.