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41 Cards in this Set

  • Front
  • Back

Explicit Memory

Declarative memory- facts and experiences that we know

Implicit memory

non-declarative memory- memories obtained due to unconscious effort

Controlled processing

encoding that requires attention and effor

automatic processing

unconscious encoding of incidental information (I.E. space,time, well learned info)

chunking

organizing info into familiar and manageable units so that they can be recalled more easily

mnemonics

vivid imagery and/or organization to remember (ROY G BIV)

Hierarchies

start with a broad concept and divide and subdivide it into narrower concepts (vice versa) ex. Liger

distributed practice

encoding info is distributed overtime to better retain it (spacing and testing effect)

shallow processing

encoding on a basic level (structure or appearance of words)

Deep processing

encoding on an advanced level (meaning of words)

Schneider and Shiffrin (1977)

Controlled and automatic info processing . Participants were told to remember 2 letters. 4 letters came up on screen and they pressed the button when they saw their letter. condition 1- target letters changed (controlled) condition 2- target letters never changed (automatic)

Anderson and Fuller (2010)

Students listened to different types of music while studying and took a test. Results- listening to music interfered with their reading comprehension

Memory

learning that has persisted over time. info that has been stored and can be retrieved

Recall memory

Retrieving information that is not currently in your conscious awareness but that was learned at an earlier time (fill in the blank questions)

Recognition memory

identifying items previously learned (multiple choice)

Relearning Memory

learning something more quickly a second time (picking up a language you spoke as a child)

Independent samples t-test

comparing the means of 2 separate groups of participants


ANOVA

comparing the means of several groups (3 or more)

Nominal

categories

ordinal

information is in order but values don't matter (Likert scale 1-5)

Interval

information is in order and has equal spaces between the information (time on a clock)

Ratio

has an absolute zero

Information processing model

memory model that compares human memory to a computers operations

Working memory

aka short term memory: memory that includes visual and auditory information

Central executive

manages how we remember the visual and auditory info by pulling info from out long-term memory

Miller (1956)

The magical number is +/- 2 chunks.

Bartlett (1932)

The war of the Ghosts

Assimilation

consistent with a persons culture

leveling

shortening the information

Sharpening

reorganizing the information

Long term memory

Memory that can last anywhere from a few days to a lifetime

Bahrick et al (1975)

Faces to names. free recall is worse than recognition

Atkinson and Shiffrin (1968)

our memories are better for events that happen over long periods of time (i.e. growing up with someone)

Tulving(1972)

not a study. Proposed a distinction between episodic, semantic, and procedural memory

Episodic Memory

responsible for information about events we experienced (conscious and declarative)

Procedural memory

responsible for knowing how to do things automatically (how to ride a bike)

Semantic memory

responsible for storing information about the world (general knowledge)-is declarative

Priming Effects

activation of particular associations by a stimuli that directs a person's thoughts in a particular manner

Framing effects

How something is presented (framed) influences behavior, thoughts, responses

Forehand & Deshpande (2001)

Ethnic Prime. Found that if people watched an ethnic ad they were more likely to like the spokesperson of their own ethnicity and use their ethnicity to describe themselves after the ad

Loftus and Palmer (1974)

"False Memory" saw a traffic accident. when asked the speed of the cars the words used were either bumped or smashed. Participants who heard smashed estimated a higher speed