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10 Cards in this Set
- Front
- Back
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Creativity
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Creation of new useful ideas
front end of innovation |
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Process of Creativity
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Problem presentation
Preparation Generation of Ideas Recognition/Valuation Preservation/Reproduction |
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Resources for Creativity
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Expertise
Creativity Skills Task Motivation |
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Expertise
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Domain relevant skills, knowledge, talents
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Creativity Skills
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Playfulness, independence, tolerance for ambguity, concentration, analogies and connections
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Task Motivation
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Intrinsic, self efficacy
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How to Destroy Creativity
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Always pretend to know more than anybody else
Plice your employees by every procedural means Erect Barriers between commercial decision makers and tech staff Say yes to new ideas but dont do ne thing bout them Call alot of meetings Put every idea through channels Cultivate the not-invented-here syndrome |
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Individual Conceptual Blocks
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Self Imposed Constraints
Cultural Values Improper Symbolic Representation |
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Some Creativity Techniques
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Brainstorming: generate uncritically
Synectics: Use analogies to join unrelated elements Systematic combinations and cross impacts of elements |
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Organizations and Innovation
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Management: freedom, challenging work, encourage, work support group
Organizational resources: workload, networks Organazational Motivation: Oriented to being industry leaders, finding new ways/products |
