Cis 310 Test 2

Front 1

Which of the following places the common data elements in order from smallest to largest?
A) character, file, record, field, data base
B) Character, record, field, file, database
C) Character, field, record, file, database
D) Bit, byte, character record field, file, database

Back 1

Character, field, record, file, database

Hint 1

None

Front 2

Which of the statements below best describes a database?
A) Contains data elements describing entities and relationships among entities.
B) Contains files and fields.
C) Contains the hierarchy.
D) None of the choices are correct.

Back 2

Contains data elements describing entities and relationships among entities.

Hint 2

None

Front 3

In which of the following database structures do the relationships NOT have to be specified in advance?
A) Hierarchical.
B) Network.
C) Relational.
D) Operational.

Back 3

C) Relational.

Hint 3

None

Front 4

Using a relational database of students at a university, which database operation could be used to create a subset of records that includes only computer information systems majors?
A) Project.
B) Select.
C) Join.
D) Report.

Back 4

Select

Hint 4

None

Front 5

During data planning and database design, data models that support business processes are used to develop databases that meet the information needs of users. These models are called:
A) Association diagrams.
B) Data dictionaries.
C) Data manipulation language.
D) Entity relationship diagrams.

Back 5

Entity relationship diagrams

Hint 5

None

Front 6

Distributed databases:
A) Can be on intranets and other networks.
B) Can be copies of operational databases or any other type of database.
C) Need to be replicated or duplicated so that the end users at any site have access to correct data.
D) All of the choices are correct.

Back 6

Can be copies of operational databases or any other type of database

Hint 6

None

Front 7

Which of the following is not a benefit a company should experience when it moves away from traditional file processing systems to a database management approach?
A) More flexibility
B) More data redundancy
C) More data integration
D) More data integrity.

Back 7

More data redundancy

Hint 7

None

Front 8

Database development includes which of the following?
A) Using a DBMS to develop prototypes of queries, forms, reports, and Web pages for a business application
B) Using transaction processing systems and other tools to add, delete, update, and correct the data in a database
C) Defining and organizing the content, relationships, and structure of the data needed to build a database
D) All of the choices are correct

Back 8

Defining and organizing the content, relationships, and structure of the data needed to build a database

Hint 8

None

Front 9

An international standard query language found in many DBMS packages is:
A) Access.
B) Structured Query Language.
C) Select Report.
D) Graphical User Interface.

Back 9

Structured Query Language

Hint 9

None

Front 10

Companies have found key value in using data warehouses for data mining, because they can:
A) Analyze static data to reveal hidden patterns and trends.
B) Analyze dynamic data to reveal hidden patterns and trends.
C) Transform the data.
D) None of the choices are correct.

Back 10

Analyze static data to reveal hidden patterns and trends

Hint 10

None

Front 11

Because data can be so readily retrieved in so many different ways in today's business organization, there is less need for a planned organization or structure of the data.
True or False

Back 11

False

Hint 11

None

Front 12

A customer's phone number would be an example of data in a field within a record.
True or False

Back 12

True

Hint 12

None

Front 13

Of the hierarchical, network, and relational database structures described in your text, the network structure is the only one that makes ad hoc queries feasible for end users to complete without the aid of information systems professionals.
True or False

Back 13

False

Hint 13

None

Front 14

Database developers use the data dictionary in database management systems to develop and specify data contents, relationships, and structure. This information is cataloged and stored in a database of data definitions and specifications called a data definition language. True or False

Back 14

False

Front 15

In the early stages of the data planning and database design activities, database administrators and designers work with corporate and end user management to develop an intranet that defines the basic business process of the enterprise.
True or False

Back 15

False

Hint 15

None

Front 16

Examples of operational databases would include time and billing databases, service call management databases, asset tracking databases, and event management databases.
True or False

Back 16

True

Hint 16

None

Front 17

Data marts store data that have been extracted from various operational, external, and other databases of an organization. To reduce the sheer size of the data mart, it can be subdivided into individual data warehouses which hold subsets of the data that focus on specific aspects of the company.
True or False

Back 17

False

Hint 17

None

Front 18

Companies can effectively use data mining to acquire new customers, prevent current customer attrition, and cross—sell to existing customers.
True or False

Back 18

True

Hint 18

None

Front 19

One advantage of traditional file processing, when compared to databases, is that the individual data files are less dependent upon the application software used to access those files.
True or False

Back 19

False

Hint 19

None

Front 20

When an end user has access to both the query feature and the report generator feature of a database, that user can not only generate the query and obtain the results, but also put them into a report format that is easy to read.
True or False

Back 20

True

Hint 20

None

Front 21

Which is true concerning industry trends in the telecommunications field?
A) The industry continues to have fewer vendors because of regulations.
B) The industry has changed from government-regulated monopolies to a deregulated market with fierce competition.
C) The extensive use of the Internet has reduced the need for products, services, and providers.
D) All of the choices are correct.

Back 21

The industry has changed from government-regulated monopolies to a deregulated market with fierce competition.

Hint 21

None

Front 22

Communications networks can help a company:
A) Overcome geographic barriers by transmitting customer orders from traveling sales reps to corporate data center.
B) Overcome time barriers by transmitting customer orders from sales reps to corporate data center.
C) Overcome cost barriers by providing credit authorization in seconds.
D) None of the choices are correct.

Back 22

Overcome geographic barriers by transmitting customer orders from traveling sales reps to corporate data center.

Hint 22

None

Front 23

Using extranets can help a company gain competitive advantages in:
A) Product development.
B) Marketing.
C) Distribution.
D) All of the choices are correct.

Back 23

All of the choices are correct.

Hint 23

None

Front 24

Local area networks:
A) May be referred to as a metropolitan area network if they cover a large city or metropolitan area.
B) Are used by many multinational companies to transmit information to their customers and suppliers across cities and countries.
C) Connect computers and other information processing devices within a limited physical area such as a building or a manufacturing site.
D) Require only three things: computers, telecommunications processors, and data to transmit.

Back 24

Connect computers and other information processing devices within a limited physical area such as a building or a manufacturing site.

Hint 24

None

Front 25

A client/server network:
A) Has clients that provide functions such as application control and shared computation.
B) Uses client computers to provide copies of software to the server to allow server processing.
C) Provides a company with the capability to downsize from larger computer systems and move away from legacy systems.
D) Has server computers that perform all processing

Back 25

Provides a company with the capability to downsize from larger computer systems and move away from legacy systems.

Hint 25

None

Front 26

In a ____________ network, when you request a file, a central server can search a directory for any other users who have that file and are online; when you receive the list of those users, you can click on one name to prompt the software to connect your PC to their PC and automatically transfer the file you want from their hard drive to yours.
A) Ring.
B) Bus.
C) Star.
D) Peer-to-peer.

Back 26

Peer-to-peer.

Hint 26

None

Front 27

According to your text, wireless networks:
A) Are growing rapidly as new high-speed technologies are implemented.
B) May save a company from a difficult and costly task of rewiring an older building for network access.
C) Enable laptop PCs, PDAs, and other devices with WI-Fi modems to easily connect to the Internet.
D) All of the choices are correct.

Back 27

All of the choices are correct.

Hint 27

None

Front 28

The OSI communication network architecture has seven layers. The "lower" layers:
A) Are used whenever a message passes from or to a user.
B) Are used when any message passes through the host computer.
C) Includes the session and presentation layers.
D) Includes the application layer.

Back 28

Are used when any message passes through the host computer.

Hint 28

None

Front 29

A gateway is an inter-network processor. As such, a gateway is used to:
A) Provide port-switching communications for shared access to a network's resources.
B) Interconnect networks that use different communications architectures.
C) Make connections between circuits in a single network.
D) None of the choices are correct.

Back 29

Interconnect networks that use different communications architectures.

Hint 29

None

Front 30

Broadband communications channels:
A) Move data more slowly than narrow-band.
B) Move data more rapidly than narrow-band.
C) Move data at the same rate as narrow-band.
D) Are only available in local area networks.

Back 30

Move data more rapidly than narrow-band.

Hint 30

None

Front 31

When voice, data, text, images, audio, or video is exchanged over a network, this is an example of telecommunications.
True or False

Back 31

True

Hint 31

None

Front 32

Current business telecommunications trends include extensive use of the Internet, digital fiber optic, and wireless technologies and limited use of enterprise intranets, and interorganizational extranets.
True or False

Back 32

False

Hint 32

None

Front 33

Companies are deriving business value through their e-business and e-commerce applications by increasing customer loyalty and retention, attracting new customers, and developing new markets and channels.
True or False

Back 33

True

Hint 33

None

Front 34

Companies are installing and extending intranets to publish and share valuable business information easily, inexpensively, and effectively.
True or False

Back 34

True

Hint 34

None

Front 35

The three major components of a telecommunications network include computers, network software, and terminals.
True or False

Back 35

False

Hint 35

None

Front 36

Client/server networks are no longer the predominant information architecture in enterprise wide computing, as the networks simply cannot handle the volume of data transmission necessary.
True or False

Back 36

False

Hint 36

None

Front 37

In a digital system, an electrical voltage or current is generated that is proportional to the quantity being observed.
True or False

Back 37

False

Hint 37

None

Front 38

As a telecommunications media, coaxial cable allows high-speed data transmission and is used instead of twisted pair wire lines in high-service metropolitan areas.
True or False

Back 38

True

Hint 38

None

Front 39

Within a network, workstations, servers, printers, and other network resources are typically connected to a gateway.
True or False

Back 39

False

Hint 39

None

Front 40

OSI is the protocol for the Internet, providing a standard set of rules and procedures for the control of communications in the network.
True or False

Back 40

False

Hint 40

None

Front 41

Electronic business is the use of the Internet and other networks and information technologies to support which of the following?
A) Electronic commerce.
B) Enterprise communication and collaboration.
C) Customer service management.
D) All of the choices are correct.

Back 41

All of the choices are correct.

Hint 41

None

Front 42

Enterprise resource planning.
A) Enterprise resource planning.
B) Customer relationship management.
C) Accounting information system.
D) Supply chain management.

Back 42

Accounting information system.

Hint 42

None

Front 43

Which of the following is NOT true regarding cross-functional enterprise systems?
A) Many companies today are using information technology to develop integrated cross-functional enterprise systems that cross the boundaries of traditional business functions in order to reengineer and improve vital business processes across the enterprise.
B) Companies view cross-functional enterprise systems as a strategic way to use IT to share information resources and improve the efficiency and effectiveness of business processes.
C) Companies view cross-functional enterprise systems as a strategic way to use IT to develop strategic relationships with customers, suppliers and business partners.
D) All of the choices are true regarding cross-functional enterprise systems.

Back 43

All of the choices are true regarding cross-functional enterprise systems.

Hint 43

None

Front 44

Collaborative work management tools help people accomplish or manage group work activities. Which of the following is NOT a collaborative work management tool?
A) Calendaring and scheduling.
B) Workflow system.
C) Chat system.
D) Knowledge management.

Back 44

Chat system.

Hint 44

None

Front 45

Computer integrated manufacturing includes all but which of the following?
A) Manufacturing resource planning.
B) Manufacturing execution.
C) Engineering systems.
D) Human resource needs.

Back 45

Human resource needs.

Hint 45

None

Front 46

Major application clusters in customer relationship management include all but which of the following?
A) Contact and account management.
B) Customer service and support.
C) Sales.
D) Inventory control.

Back 46

Inventory control.

Hint 46

None

Front 47

Your text discusses three phases of customer relationship management: acquire, enhance, and retain. In the ________ phase, a business relies on CRM software tools and databases to help the company proactively identify and reward its most loyal and profitable customers to expand their business via targeted marketing and relationship marketing programs.
A) Acquire.
B) Enhance.
C) Retain.
D) All of the choices are correct.

Back 47

Retain.

Hint 47

None

Front 48

Which is NOT one of the key benefits of ERP systems identified in your text?
A) Significant reductions in transaction processing costs and hardware, software, and IT support staff compared to the nonintegrated legacy systems that were replaced by their new ERP systems.
B) ERP provides vital cross-functional information on business performance quickly to managers to significantly improve their ability to make better decisions in a timely manner across the entire business enterprise.
C) Implementing ERP systems breaks down many former departmental and functional walls or "silos" of business processes.
D) Low cost implementation.

Back 48

Low cost implementation.

Hint 48

None

Front 49

The correct order of the supply chain life cycle is:
A) Deliver, make, commit, and schedule.
B) Commit, schedule, make, and deliver.
C) Schedule, commit, make, and deliver.
D) Make, schedule, commit, deliver.

Back 49

Commit, schedule, make, and deliver.

Hint 49

None

Front 50

Supply chain management systems can provide a company with:
A) Faster, more accurate order processing.
B) Increased agility and responsiveness in meeting demands of customers.
C) Lower transaction and materials costs.
D) All of the choices are correct.

Back 50

All of the choices are correct.

Hint 50

None

Front 51

Networked enterprises view cross-functional enterprise systems as a strategic way to use IT to centralize information resources and improve the efficiency and effectiveness of business processes, and develop strategic relationships with customers, suppliers, and business partners.
True or False

Back 51

True

Hint 51

None

Front 52

Enterprise application integration software helps a business connect across functions within the enterprise so that they work in a seamless, integrated way.
True or False

Back 52

True

Hint 52

None

Front 53

Sales force automation systems use mobile computing and Internet technologies to automate many information processing activities for processes related to sales and customer service.
True or False

Back 53

True

Hint 53

None

Front 54

The overall goal of Internet based technologies is to create flexible, agile, manufacturing processes that efficiently produce products of the highest quality.
True or False

Back 54

False

Hint 54

None

Front 55

Managing the full range of the customer relationship involves two related objectives. One of those objectives is to provide the organization and all of its customer-facing employees with multiple views of every customer at every touch point and across all channels. The other is to provide the customer with a single view of the company and its extended channels.
True or False

Back 55

False

Hint 55

None

Front 56

Customer relationship management (CRM) improves a company's customer focus by assisting in the fulfillment of prospect and customer responses and requests by quickly scheduling sales contacts and providing appropriate information on products and services to sales representatives, while capturing relevant information for the CRM database.
True or False

Back 56

True

Hint 56

None

Front 57

One of the major drawbacks of ERP is that it cannot give a company an integrated real-time view of its core business processes, such as production, order processing, and inventory management.
True or False

Back 57

False

Hint 57

None

Front 58

Converting data from previous legacy systems to the new cross-functional ERP system is not a major category of ERP implementation costs.
True or False

Back 58

False

Hint 58

None

Front 59

Fundamentally, successful enterprise resource planning helps a company get the right products to the right place at the right time, in the proper quantity and at an acceptable cost.
True or False

Back 59

False

Hint 59

None

Front 60

Effective supply chain management within an organization can result in reductions in inventory levels, quicker times to market, and strategic relationships with suppliers.
True or False

Back 60

True

Hint 60

None

Front 61

Your text outlines three basic categories of electronic commerce applications. When businesses develop attractive electronic marketplaces to entice and sell products and services to customers, this is considered which type of application?
A) Business-to-business.
B) Business-to-consumer.
C) Consumer-to-consumer.
D) Many-to-many marketplace.

Back 61

Business-to-consumer.

Hint 61

None

Front 62

Your text outlines nine key components of the e-commerce process architecture that are the foundation of the e-commerce initiatives of many companies today. One of theses components deals with developing, generating, delivering, updating, and archiving text data and multimedia information at e-commerce websites. This component is called:
A) Search management.
B) Content management.
C) Customer management.
D) Event notification.

Back 62

Content management.

Hint 62

None

Front 63

Your text outlines nine key components of the e-commerce process architecture that are the foundation of the e-commerce initiatives of many companies today. When a customer purchases an airline ticket online and receives confirmation of that purchase by e-mail, this is an example of which component?
A) Workflow management.
B) Event notification.
C) Security and control.
D) Knowledge management.

Back 63

Event notification.

Hint 63

None

Front 64

Your text describes current e-commerce trends in applications and associated strategies taking place in the business-to-consumer market and the business-to-business market. Web brochures would be considered a short-term strategy in which market?
A) Business-to-consumer.
B) Business-to-business.
C) Consumer-to-consumer.
D) All of the choices are correct.

Back 64

Business-to-consumer

Hint 64

None

Front 65

The statement "A company's prices don't have to be the lowest on the Web if they build a reputation for high quality, guaranteed satisfaction, and top customer support while shopping and after the sale" applies to which of the following e-commerce success factors?
A) Performance and service efficiency.
B) Selection and value.
C) Offering incentives to purchase.
D) Security.

Back 65

Selection and value.

Hint 65

None

Front 66

The statement "Web shopping and customer service must be friendly and helpful, as well as quick and easy" applies to which of the following e-commerce success factors?
A) Performance and service efficiency.
B) Selection and value.
C) Offering incentives to purchase.
D) Security.

Back 66

Performance and service efficiency.

Hint 66

None

Front 67

The statement "A top e-tailer would provide an attractive Web storefront, website shopping areas, multimedia product catalog pages, and shopping features" applies to which of the following e-commerce success factors?
A) Performance and service efficiency.
B) Selection and value.
C) Look and feel.
D) Personal attention.

Back 67

Look and feel.

Hint 67

None

Front 68

Which of the following would be an example of a many-to-many e-commerce marketplace?
A) Buy side marketplace that attracts many suppliers to bid on the business of a major supplier.
B) Distribution marketplace that unites major suppliers to attract a larger audience of buyers.
C) An auction marketplace such as e-Bay.
D) Sell-side marketplace that attracts many buyers to one major seller.

Back 68

An auction marketplace such as e-Bay.

Hint 68

None

Front 69

The content and catalog management component of e-commerce processes includes all but which of the following?
A) Dynamic content generation.
B) Pricing calculation.
C) Product configuration.
D) Payment verification.

Back 69

Payment verification.

Hint 69

None

Front 70

When a company has both e-commerce virtual business operations and traditional physical business operations, and employs a strategy of integrating the two operations, this is referred to as
A) Brick and mortar.
B) Bricks and clicks.
C) Clicks and hardscape.
D) Hardscape and shopping carts.

Back 70

Bricks and clicks.

Hint 70

None

Front 71

For most companies today, electronic commerce encompasses the entire online process of developing, marketing, selling, delivering, servicing, and paying for products and services transacted on internetworked, global marketplaces of customers, with the support of a worldwide network of business partners.
True or False

Back 71

True

Hint 71

None

Front 72

Companies involved in electronic commerce as buyers rely on Internet-based technologies and e-commerce applications and services to accomplish marketing, discovery, transaction, processing, and product and customer service processes.
True or False

Back 72

False

Hint 72

None

Front 73

Electronic personal advertising of products and services to buy or sell by consumers at electronic newspaper sites, consumer e-commerce portals or personal websites is a form of business-to-consumer e-commerce.
True or False

Back 73

False

Hint 73

None

Front 74

Your text outlines nine key components of the e-commerce process architecture that are the foundation of the e-commerce initiatives of many companies today. One of these components is customer profiling which deals with gathering data on customers and their website behavior and choices, and building electronic profiles of their characteristics and preferences.
True or False

Back 74

True

Hint 74

None

Front 75

One of the competitive necessities for the web retailer is real-time personalization. Real-time personalization works as a customer browses online and keeps track of customer behavior while online.
True or False

Back 75

True

Hint 75

None

Front 76

Electronic debit transfer systems are a major form of electronic commerce systems in banking and retailing industries that use a variety of information technologies to capture and process money and credit transfers between banks and businesses and their customers.
True or False

Back 76

False

Hint 76

None

Front 77

A major advantage of the Internet, intranets, and extranets is they enable companies to create new channels for interactive communications within a company, with customers, and the suppliers, business partners, and others in the external environment.
True or False

Back 77

True

Hint 77

None

Front 78

Sniffer software is used to detect unauthorized individuals who are trying to get your personal information as it is being transmitted over the Web.
True or False

Back 78

False

Hint 78

None

Front 79

One of the factors leading to successful retailing on the Web involves giving online customers with similar interests a feeling of belonging to a unique group of like-minded individuals, which helps build customer loyalty and value.
True or False

Back 79

True

Hint 79

None

Front 80

eBay is an example of a many-to-some e-commerce marketplace.
True or False

Back 80

False

Hint 80

None