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52 Cards in this Set
- Front
- Back
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Resources
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The assets, capabilities, processes, employee time, information, and knowledge that an organization uses to improve its effectiveness and efficiency and create and sustain competitive advantage
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Competitive Advantage
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Providing greater value for customers than competitors can
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Sustainable Competitive Advantage
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A competitive advantage that other companies have tried unsuccessfully to duplicate and have, for the moment, stopped trying to duplicate
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Valuable Resource
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A resource that allows companies to improve efficiency and effectiveness
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Rare Resource
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A resource that is not controlled or possessed by many competing firms
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Imperfectly Imitable Resource
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A resource that is impossible or extremely costly or difficult for other firms to duplicate
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Nonsubstitutable Resource
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A resource that produces value or competitive advantage and has no equivalent substitutes or replacements
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Competitive Inertia
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A reluctance to change strategies or competitive practices that have been successful in the past
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Strategic Dissonance
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A discrepancy between a company's intended strategy and when strategic actions managers take when implementing that strategy
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Situational (SWOT) Analysis
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An assessment of the strengths and weaknesses in an organization's internal environment and the opportunities and threats in its external environment
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Distinctive Competence
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What a company can make, do, or perform better than its competitors
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Core Capabilities
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The internal decision making routines, problem solving processes, and organizational cultures that determine how efficiently inputs can be turned into outputs
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Strategic Group
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A group of companies within an industry against which top managers compare, evaluate, and benchmark strategic threats and opportunities
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Core Firms
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The central companies in a strategic group
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Secondary Firms
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The firms in a strategic group that follow strategies related to but somewhat different from those of the core firms
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Shadow Strategy Task Force
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A committee within a company that analyzes the company's own weaknesses to determine how competitors could exploit them for competitive advantage
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Strategic Reference Points
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The strategic targets managers uses to measure whether a firm has developed the core competencies it needs to achieve a sustainable competitive advantage
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Corporate-level Strategy
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The overall organizational strategy that addresses the question "What business or businesses are we in or should we be in?"
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Diversification
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A strategy for reducing risk by buying a variety of items (stocks or, in the case of a corporation, types of businesses) so that the failure of one stock or one business does not doom the entire protfolio
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Portfolio Strategy
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A corporate-level strategy that minimizes risk by diversifying investment among various businesses or product lines
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Acquisiton
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The purchase of a company by another company
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Unrelated Diversification
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Creating or acquiring companies in completely unrelated businesses
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BCG Matrix
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A portfolio strategy, developed by the Boston Consulting Group, that categorizes a corporation's businesses by growth rate and relative market share and helps managers decide how to invest corporate funds
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Star
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A company with large share of a fast growing market
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Question Mark
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A company with a small share of a fast growing market
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Cash Cow
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A company with a large share of slow growing market
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Dog
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A company with a small share of a slow growing market
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Related Diversification
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Creating or acquiring companies that share similar products, manufacturing, marketing, technology, or cultures
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Grand Strategy
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A broad corporate level strategic plan used to achieve strategic alternatives that managers of individual businesses or subunits may use
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Growth Strategy
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A strategy that focuses on increasing profits, revenues, market share, or the number of places in which the company does business
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Stability Strategy
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A strategy that focuses on improving the way in which the company sells the same products or services to the same customers
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Retrenchment Strategy
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A strategy that focuses on turning around very poor company performance by shrinking the size or scope of the business
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Recovery
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The strategic actions taken after retrenchment to return to a growth strategy
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Industry-level Strategy
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A corporate strategy that addresses the question "How should we compete in this industry?"
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Character of the Rivalry
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A measure of the intensity of competitive behavior between companies in an industry
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Threat of New Entrants
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A measure of the degree to which barriers to entry make it easy or difficult for new companies to get started in an industry
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Threat of Substitute Products or Services
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A measure of the ease with which customers can find substitutes for an industry's products or services
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Bargaining Power of Suppliers
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A measure of the influence that suppliers of parts, materials, and services to firms in an industry have on the prices of these inputs
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Bargaining Power of Buyers
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A measure of the influence that customers have on a firm's prices
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Cost Leadership
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The positioning strategy of producing a product or service of acceptable quality at consistently lower production costs than competitors can, so that the firm can offer the product or service at the lowest price in the industry
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Differantiation
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The positioning strategy of providing a product or service that is sufficiently different from competitors' offerings that customers are willing a pay a premium price for it
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Focus Strategy
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The positioning strategy of using cost leadership of differentiation to produce a specialized product or service for a limited, specially targeted group of customers in a particular geographic region or market segment
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Defenders
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Companies using an adaptive strategy aimed at defending strategic positions by seeking moderate, steady growth and by offering limited range of high quality products and services to a well defined set of customers
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Prospectors
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Companies using an adaptive strategy that seeks fast growth by searching for new market opportunities, encouraging risk taking, and being the first to bring innovative new products to market
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Analyzers
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Companies using an adaptive strategy that seeks to minimize risk and maximize profits by following or imitating the proven successes of prospectors
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Reactors
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Companies that do not follow a consistent adaptive strategy, but instead react to change in the external environment after they occur
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Firm-level Strategy
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A corporate strategy that addresses the question "How should we compete against a particular firm?"
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Direct Competition
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The rivalry between two companies that offer similar products and services, acknowledge each other as rivals, and act and react to each other's strategic actions
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Market Commonality
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The degree to which two companies have overlapping products, services, or customer in multiple markets
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Resource Similarity
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The extent to which a competitor has similar amounts and kinds of resources
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Attack
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A competitive move designed to reduce a rival's market share or profit
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Response
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A competitive countermove, prompted by a rival's attack, to defend or improve a company's market share or profit
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