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8 Cards in this Set

  • Front
  • Back
noncommercial broadcasting
motivated by public service goals rather than profit
public broadcasting
devoted to education
reserved channels principle
fcc alocated channels for noncommercial use for educational purposes
Carnegie Commission
a fondation that wanted to fix the vision of noncommercial stations. replaced ETV`
Public Broadcasting act of 1967
stated that a new corporation CPB that needed to find provide funding for noncommercial programming
Station Program Cooperative
SPC used at pbs form 1974 to 1990 democratic way for executives to vote what programing would go on the channel
multicast
the ability to air 4 or more standard definition programs at one time
underwrting
when a company sponsors a show and his given a shout out in the beginning and end of the program