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7 Cards in this Set
- Front
- Back
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Lead |
The beginning of a news story, often consisting of just one sentence. |
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Five W's and the H |
Who, What, When, Where, Why, and How. These elements belong in nearly every news-paper story. |
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Quote Lead |
A lead that begins with an unattributed quote, usually to be avoided because it is unclear. This kind of lead is unclear and should usually be avoided. |
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Inverted Pyramid |
A style of news writing in which the main facts appear at the top of the article (the lead) and less significant facts follow until the end,where the facts may be dispensable. This gives the reader the essential facts first and permits expansion or contraction in editing and page layout. |
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Tease |
To use a lead that coaxes readers into a story by encouraging them to read further to see what the lead really means. |
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Question Lead |
A lead that begins with a question, generally to be avoided . This kind of lead gives little information and is generally to be avoided |
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Summary Lead |
a lead that provides the briefest possible summary of the major facts of a story in the first sentence. |
