Chapter 4:behavior And Attitudes

Front 1

Attitude

Back 1

favorable or unfavorable evalutaive reaction toward something or someones. (often rooted in one's beliefs, and exhibited in one's feelings and intended behavior)

Front 2

implicit association test (IAT)

Back 2

computer driven assessment of implicit (unconscious) attitudes.

Front 3

Role

Back 3

a set of norms that defines how people in a given social position out to behave

Front 4

Attitude

Back 4

favorable or unfavorable evalutaive reaction toward something or someones. (often rooted in one's beliefs, and exhibited in one's feelings and intended behavior)

Front 5

implicit association test (IAT)

Back 5

computer driven assessment of implicit (unconscious) attitudes.

Front 6

Role

Back 6

a set of norms that defines how people in a given social position out to behave

Front 7

foot in the door phenomenon

Back 7

tendency for epople who first agreed to a small request comply later with a larger request

Front 8

Cognitive dissonance

Back 8

tension that arises when one is simultaneously aware of two inconsisten cognitions.

Front 9

insufficient justification

Back 9

reduction of dissonance by internaly justifying one's behavior when external justification is insufficient

Front 10

self perception theory

Back 10

theory that when we are unsure of attitudes we infer them much as would someone observing us, by looking at our behavior and circumstances under which it occurs

Front 11

over justification effect

Back 11

result of bribing peole to do what the already like doing; they may then see their actions as externally controlled rather than intrinsically appealing

Front 12

Self affirmation theory

Back 12

theory that people often experience a self-image threat, after engaging in an undesirable behavior; and they can compensate by affirming another aspect of the self.