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46 Cards in this Set
- Front
- Back
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What is a consumer?
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Someone who buys goods and services.
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What is media?
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The various methods for communicating information.
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What is mass media?
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Media that can reach large groups of people.
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What type of advertisements rely on facts?
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Informational ads.
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What is an infomercial?
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This is a longer TV commercial whose main purpose appears to be to present information rather than to sell a product.
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What is an image ad?
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An ad that links a product or service with a desirable image.
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What is an endorsement?
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A statement of approval.
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What is quakery?
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This is the sale of worthless products or treatments through false claims.
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What is comparison shopping?
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This is comparing products, evaluating their benefits and choosing products that offer the best values.
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What are discount stores?
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Stores that offer special reduced prices.
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What are generic products?
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Goods that are sold in plain packages at lower prices than name brand goods.
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What is a warranty?
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This is a company's or store's written agreement to repair a product or refund your money if the product does not work properly.
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What is the crown of the tooth?
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The part of the tooth you can see.
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What is the neck of the tooth?
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The part of the tooth between the crown and root.
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What is the root of the tooth?
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The part that holds the tooth in place in the gum.
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What is the enamel of a tooth?
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The hard outer layer that covers the crown.
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What is the dentin of the tooth?
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This is the bonelike material surrounding the pulp.
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What is the pulp of the tooth?
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This is the soft, sensitive tissue containing nerves and blood vessels.
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What is fluoride?
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A substance that helps teeth resist decay.
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What is plaque?
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The thin, sticky film left on your teeth from food combined with bacteria.
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What is tartar?
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Hardened plaque that threatens gum health.
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What is a cavity?
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A hole in the tooth's enamel.
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What is epidermis?
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The outermost layer of skin.
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What is melanin?
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The substance that gives your skin its color.
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What is dermis?
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The skin's inner layer that contains blood vessels, nerve endings and hair follicles.
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What are pores?
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Tiny openings in the skin.
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What is dandruff?
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This is a flaking of the outer layer of dead skin cells on the scalp.
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What is head lice?
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These are parasitic insects that live in the hair and cause itching.
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Sclera
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The white of the eye.
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The cornea
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The clear section that lets in the light at the front of the eye.
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The Iris.
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The colored part of the eye that controls the size of the pupil.
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The pupil.
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This is the dark opening in the center of the iris. It gets larger in dim light and smaller in bright light.
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The Lens.
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This focuses light on the retina.
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The retina.
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This is the light-sensing part of the inner eye.
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The Optic Nerve.
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This is the bundle of nerve fibers that sends messages to the brain, which interprets them.
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An Optometrist
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A professional trained to examine the eyes for vision problems and to prescribe corrective lenses.
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An Opthalmologist
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A physician who specializes in the structure, functions and diseases of the eye.
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Astigmatism
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An eye condition in which images are distorted.
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Decibel
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The unit for measuring the loudness of sound waves.
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Primary Care Providers
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The doctors and other health professionals who provide checkups and general care.
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A Speacialsit
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A doctor trained to treat particular types of patients or health matters.
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Health Insurance
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A plan in which people pay a set fee for the company's agreement to pay some or most medical costs.
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Managed Care
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Plans that emphasize preventive medicine and work to manage the cost and quality of health care.
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Health Maintenance Organization
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This offers its members the services of many different types of health care providers.
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Medicare
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This provides health insurance to people who are 65 years old or over.
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Medicaid
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Public health insurance program for low-income families and individuals.
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