Use LEFT and RIGHT arrow keys to navigate between flashcards;
Use UP and DOWN arrow keys to flip the card;
H to show hint;
A reads text to speech;
11 Cards in this Set
- Front
- Back
|
Exit Polls |
A poll voters take after they have exited the polling stations. Asking how they voted. |
|
|
Push Polls |
Interactive marketing technique, commonly for political campaigns attempting to influence the voter's views while conducting the poll. |
|
|
Margin of Error |
Amount that is allowed in the case of miscalculation or change of circumstances. |
|
|
Political Socialization |
Process by which people form their ideas about politics. Lifelong development of a person's political values.
|
|
|
Public Opinion Polls |
Survey of public opinion from a particular sample. Designed to represent the opinions of a population by conducting a series of questions. |
|
|
Random Sampling |
Where individuals are chosen entirely by chance, such that each individual has the same probability of being chosen at any stage during the sampling process. |
|
|
Stratified Sampling |
Probability sampling technique wherein the researcher divides the entire population into different subgroups then randomly selects the final subjects. |
|
|
Tracking Polls |
Type of poll repeated periodically with the same group of people to check and measure changes of opinion or knowledge. |
|
|
Public Opinion |
Collective opinion of the general on an issue. |
|
|
Sampling Error |
Error that arises as a result of taking a sample from a population rather than using the whole population. |
|
|
Straw Polls |
An unofficial ballot conducted as a test of opinion. |
