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22 Cards in this Set

  • Front
  • Back
strategic competitiveness
achieved when a firm successfully formulates and implements a value-creating strategy
strategy
an integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage
competitive advantage
an implemented strategy that creates superior value for customers and that its competitors are unable to duplicate or find too costly to imitate
above-average returns
returns in excess of what an investor expects to earn from other investments with a similar amount of risk
global economy
goods, services, people, skills, and ideas move freely across geographic borders
hypercompetition
when firms aggressively challenge their competitors in the hope of improving their competitive position and ultimately their performance
how does global economy change the competitive landscape
-the Eurpoean union has become one of the world's largest markets
-China has become an extremely competitive market
strategic flexibility
a set of capabilities used to respond to various demands and opportunities existing in a dynamic and uncertain competitive environment
How do firms use the Industrial Organization model to earn above average returns
firms are able to effectively study the external environment as the foundation for identifying an attractive industry and implementing the appropriate strategy
-returns are determined primarily by external characteristics rather than by the firm's unique internal resources and capabilities
-used to identify an attractive industry
-focuses outside the firm
How do firms use the Resource-Based model to earn above average returns
-firms acquire different resources and develop unique capabilities based on how they combine and use the resources
-the strategy the firm chooses should allow it to use its competitive in an attractive industry
-focuses inside the firm
capability
the capacity for a set of resources to perform a task or an activity in an integrative manner
-should be neither so simple that it is highly imitable, nor so complex that it defies internal steering and control
core competencies
resources and capabilities that serve as a source of competitive advantage for a firm over its rivals
-what your company does better then any other company
-Apple's R&D
criteria for resources and capabilities to become core competencies
valuable
rare
costly to imitate
non-substuitutable
vision
a picture of what the firm want to be and what it want to ultimately achieve
-ideal description of an organization and gives shape to intended future
-enduring (lasts a long time), short and concise
mission
-specifies the businesses in which the firm intends to compete and the customers it intends to serve
-more concrete then vision
-deals more with product markets and customers
stakeholders
individuals, groups, and organizations that can affect the firm's vision and mission, are affected by the strategic outcomes achieved, and have enforceable claims on the firm's performance
-positive relationship with stakeholders can be a competitive advantage
3 types of stakeholder
-capital market
-product market
-organizational
capital market stakeholders
shareholders
major suppliers of capital (banks)
product market stakeholders
primary customers
suppliers
host communities
unions
organization stakeholders
employees
managers
nonmanagers
organizational cultural
the complex set of ideologies, symbols, and core values that are shared throughout the firm and that influence how the firm conducts business
strategic leaders
help to obtain extra effort by employees, thereby achieving enhanced firm performance

-people located in different areas an levels of the firm using the strategic management process to select strategic actions that help the firm achieve its vision and fulfill its mission