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17 Cards in this Set
- Front
- Back
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sound bite |
a radio or video clip of someone speaking |
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blog |
a series, or log, of discussion items on a page of the world wide web |
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trial balloon |
information leaked to the media to test public reaction to a possible policy |
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loaded language |
words that imply a value judgement, used to persuade a reader without having made a serious argument |
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coverage |
the amount of attention the media chooses to give to a story. |
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selective exposure |
consuming only those news stories with which one already agrees |
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framing |
the way in which the news media, by focusing on some aspects of an issue, shapes how people view that issue. |
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watchdog |
the press's roles as an overseer of government officials to ensure they act in the public interest. |
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sources |
a place, person, or thing from which something comes or can be obtained. |
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sources |
a place, person, or thing from which something comes or can be obtained. |
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agenda setting (gate keeping) |
the ability of the news media, by printing stories about some topics and not others, to shape the public agenda |
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priming |
the ability of the news media to influence the factors individuals use to evaluate political elites |
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game frame |
the tendency of media to focus on political polls and strategy rather than on the issues. |
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horse-race (scorekeeping) journalism |
news coverage that focuses on who is ahead rather than on the issues. |
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adversarial press |
the tendency of the national media to be suspicious of officials and eager to reveal unflattering stories about them |
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equal time rule |
an FCC rule that if a broadcaster sells time to one candidate, it must sell equal time to other candidates. |
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yellow journalism |
sensationalism; exaggeration of an event to gain popularity |
