Ch 17 Speech

Front 1

burgeoning

Back 1

expanding , enlarging, growing

Front 2

cognizant

Back 2

familiar, knowledgeable, aware

Front 3

palatable

Back 3

appetizing; pleasing

Front 4

instinctively

Back 4

automatically ; intuitively

Front 5

analytical

Back 5

logical; organized ; rational

Front 6

assert

Back 6

to claim without proof

Front 7

temperament

Back 7

character;nature

Front 8

logos

Back 8

logical appeal

Front 9

disclaimer

Back 9

a statement of what you are NOT saying

Front 10

persuasive speaking

Back 10

speaking to induce your audience to believe and act as you want

Front 11

composure

Back 11

calmness and self-possession

Front 12

supportive audience

Back 12

a friendly audience

Front 13

credentials

Back 13

qualifications

Front 14

proof

Back 14

that which established the truth of something

Front 15

compromise

Back 15

concessions

Front 16

pathos

Back 16

emotional appeal

Front 17

opposed audience

Back 17

a hostile audience

Front 18

competency

Back 18

the quality of being skilled or experienced

Front 19

sincerity

Back 19

being real or genuine

Front 20

captive audience

Back 20

an audience forced to be in attendance

Front 21

ethos

Back 21

an underlying feeling that you can trust someone

Front 22

uncommitted audience

Back 22

a neutral audience

Front 23

reputation

Back 23

a name or standing others believe you have

Front 24

unbiased

Back 24

not predisposed to a point of view

Front 25

goodwill

Back 25

having your audience's best interests at heart

Front 26

indifferent audience

Back 26

an apathetic audience

Front 27

integrity

Back 27

soundness of moral character

Front 28

A persuasive speakers first job is to evaluate the audience

Back 28

true

Front 29

your audience should never be perceived as the enemy

Back 29

true

Front 30

a supportive audience needs a great deal of info

Back 30

false

Front 31

an uncommitted audience needs little info

Back 31

false

Front 32

the indifferent audience often needs a dose of shock therapy

Back 32

true

Front 33

the persuasive speaker asserts that what she is saying is true

Back 33

false

Front 34

most people rely very little on their feelings and a great deal on their reason

Back 34

false

Front 35

good persuasive speakers are born with the talent

Back 35

false

Front 36

a persuasive speech asks your audience to ____ something you are selling

Back 36

buy

Front 37

giving a ____ speech, a planned speech that you deliver the same way to every group, is not always going to work

Back 37

canned

Front 38

with the ____ audience your objective should be to get a fair hearing

Back 38

opposed

Front 39

a speakers success is the result of ____ appeal, ____ appeal, and ____ appeal.

Back 39

logical, emotional, personal

Front 40

with ____ appeal, you invoke the intellect of your audience.

Back 40

logical

Front 41

it you are a ___ ____ you stand an excellent chance of convincing your listeners to agree with you

Back 41

people person

Front 42

using a ___ approach, or using two or three of the appeals gives the speaker a better chance of success

Back 42

united

Front 43

what two things must a persuasive speaker do effectively?

Back 43

1. induce your audience to believe as you do

2. influence your audience in order to cause some sort of directed action to take place

Front 44

life and define the four types of audiences

Back 44

1. supportive - friendly
2. uncommitted - neutral
3. indifferent - apathetic
4. opposed - hostile

Front 45

what is the main purpose of a persuasive speaker with an audience?

Back 45

to gain the most supporters possible

Front 46

what 3 things can you do to get a fair hearing from an opposed audience?

Back 46

1. convince them you know how they feel and you believe that their position has worth.

2. avoid needless confrontation

3. create a situation where there arent winners and losers

Front 47

what are the qualities a speaker needs to have personal appeal with and audience?

Back 47

honesty and competency