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22 Cards in this Set
- Front
- Back
A Rolex is considered an expensive watch
for the wealthy. A Timex is considered an inexpensive watch for the thrifty. |
Sales quotas
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A manufacturing plant is forced to layoff
250 employees due to a decrease in sales revenue. The layoffs result in a decrease in overall consumer spending throughout the community. |
Natural forces
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Why is the amount of tax due to the
government calculated on the net income? |
Taxing gross income results in too little
revenue for the government. |
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If total revenue from sales for the year was
$375,000 and the cost of goods sold was $190,000, how much gross profit was made from sales for the year? |
$565,000
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One disadvantage of using personal savings
as a source of funding is that it: |
Allows the owner to retain all of the
profit. |
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Product development and channels of
distribution are included in which section of the business plan? |
Marketing plan
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The proposed business organization,
including the form of business ownership, is included in which section of the business plan? |
Executive summary
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Under which form of business ownership
do owners have limited liability? |
Sole proprietorship
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Which federal agency provides social and
economic statistics to small businesses? |
Small Business Administration
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To protect consumers, the government
must place some restrictions on private companies. |
Provider of public goods.
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A government agency that uses a
commercial bank to make loans to businesses and then guarantees up to 90% of the loan if the business fails is the |
HUD.
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The value of a life insurance policy on the
life of the business owner is which type of asset? |
Current
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Professional fees paid to an accountant or
attorney for occasional work would be which type of expense? |
Accrued
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If the gross profit is $200,000 and the total
expenses are $103,300, what is the net income/profit (before taxes)? |
$303,300
|
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Which is NOT a financial tool that utilizes
sales projections? |
Inventory
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The decision to use air instead of rail
transportation is related to which marketing mix element? |
Product
|
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The percent of the total sales revenue of a
market captured by a particular business |
Market position
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A business that targets young professional
female adults ages 21-30 is using: |
Psychographic segmentation.
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For which type product would
psychographic segmentation MOST LIKELY be used? |
Clothing
|
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Which is a basis for behavioral
segmentation? |
Rate of use
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Which is a basis for psychographic
segmentation? |
Life style
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Which is a basis for demographic
segmentation |
Income
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