Business Vocabulary

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Significant Upside

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Dominance

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Inventory

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Competing in space

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Investing

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Plan

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Pressure

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Before we can make a final decision

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Give some color on that

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Incremental

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Set the right expectations

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Unfolding

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Belt and Suspenders

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Recognition

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Driver

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Hindrance

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Frothy

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Cadence

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Characterized

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Disruption

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Relationships

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Holistic

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Go-to-Market

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Scalability, Scale, Speed

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Simplicity

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Agility

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Simpler, Faster, Innovative

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Costs, Complexity, Risk

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Total Addressable Market (TAM)

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Business & Product Analysis

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Product Strategy

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Venture/Investment Analysis

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Drives / Enables / Simplifies / Enhances / Optimizes / Scales / Improves / Eliminates / Promotes

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Performance/ Scale / Investment Protection

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Framework

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Visibility & Governance

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Market Cap

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Abstraction

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Commodity

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Best of Breed

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Consistency in...

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* Operation
* Management
* Implementation
* ...

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Framework / Architecture / Ecosystem

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Evolving / Changing

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Streamline

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Core vs Context

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Integrating

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Silo

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Short-Term Deliverables

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Strategic vs Tactical

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V / S / E / M

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Vision / Strategy / Execute / Measure

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Drive Revenue & Profits

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Accountability

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Innovate

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Assessment / Evaluation

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Time-to-Market

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Proliferation

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Communications

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Charter

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Reducing Duplication of Efforts

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Sustainable

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Competitive Advantage

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Support / Training / Professional Services

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Beachhead Customers/Partners

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Aligned w/ BU Schedules & Priorities

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Capture

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Translate Into...

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Core Competancy

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Customer Data is the New Currency

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Pro-active / Making Progress

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High Touch

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Demand Generation

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Sales Excellence

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Destructive Behavior

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Offensive / Defensive

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Campaign

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Fasten Your Seat Belt

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Spin

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Sensationalize

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Balance

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Articulating

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Stronger Message

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Clearly Separate

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Ankle Biters

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Incubation

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Relatively Weak

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Reflected

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Increased / Declined

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Correlated

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Downside / Upside Risk

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Strong Dotted Line

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Driving Better Synergy

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Policy / Process / Operation

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Accountability & Responsility

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Lead

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Mindshare

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Move w/ Speed and Agility

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World Class Development

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Breadth & Scale

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Crisply

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Momemtum

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Surgically vs Using a Blunt Instrument

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Plan of Record (PoR)

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Tight Integration

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Traditional

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Surrounding

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Sizeable Position

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Economies of Scale

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Quality

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Intelligence

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History / Story Telling

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Motivation

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Engine of Growth

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Demonstrate

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Conscious

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Benefits / Challenges / Implications

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Street Credibility

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Sustainable Competitive Advantage

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Customer / Competition / Company / Standards

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Dramatically

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Maximize

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Scorecard

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Accumulate

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Coming to the Fore

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As Things Shake Out

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Today

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Naysayers

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Incumbent

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Surpassing

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Groundbreaking

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Reduced staff costs

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Reduce their TCO and increase business agiliity

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Raised Eyebrows

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By all measures

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Working Jointly

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Fold Together

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Portfolio

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Work To Be Planned
versus
Happening

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Driving the Right Behavior

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Either Lead or Follow

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Shepherded

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Spearheaded

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Key Leader

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Lead

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Author of ...

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Principle driving force

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Development and standardization

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Led critical contributions to the industry and Internet community

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Served as Liaison to ...

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Ongoing efforts

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Definition, standardization, productization and insertion

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Dramatically changed the economic equation

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Made possible

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Executive sponsorship

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Also involved in ...

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Far reaching implications for

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Profit & Loss (P&L)

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Run Rate

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Bookings

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Margins

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Secret Sauce

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Revenues

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Merchant Silicon

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Value Added Services vs Fullfillment

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Budget

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Planning

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Ensure

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Market Transitions

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Evangelize

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Simplify Doing Business

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Monetization

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Sales Organization

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Define

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Emerging Disruption

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Develop

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Leadership Team

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Contributing vs Leading Roles

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Sponsorship

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Standards

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Prescriptive

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Targets that are reasonable, achievable, conservative

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Improving Margins

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High Impact Projects

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Make Investments

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Passion

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Technical Disruptions

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Crisp

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Business Transformation

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Product Delivery

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Tools and Process Simplification

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Action items

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Rapid Decisions

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Mandate

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Community of Interest

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Affiliation

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Build Services Around It

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Operationalize

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Best Practices

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Don't Ask For Permission, ask for forgiveness

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If you think something adds value, improves customer experience, simplifies process or improves time to delivery, do it!

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Simplify the Process

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Add Value

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Improve Time to Delivery

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GTM strategy, methodology

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Granularity

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Scope

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Market Opportunity

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Market Dynamics

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Cutoff point

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Organization Taxonomy

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Constraints

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Sincere effort to

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Resurrect

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Build Brand Loyalty

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Develop Stronger Customer Base

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Gain Opportunity to Up-Sell, Cross-Sell

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Serendipity

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Leave Positive Impact on User

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Balance Simplicity and Productivity

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Locked In

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Communicating

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Footprint

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Accomplishments

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Small footprint

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Customer Found Defects

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Competitor ABC is already in space XYZ. We're looking to unseat.

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Courage

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Breaking away from the competition

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Transformation

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Acknowledged

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Dedication and hard work

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Focused

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Position for the future

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Strategic decisions

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Proof points

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Technology provider to business architecture provider

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Leadership

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Collaboration

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Models

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Innovative

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Productivity improvements

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Executing

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Control your own destiny

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Formal commitment

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Define

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Coordinated

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Use cases

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Jointly work with

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Proactively educate

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Investigate

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Establish foo as foo

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Enablement

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Rolling thunder

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Anecdotal

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Deliverables

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Rationalize with BU

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Firm up

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Deliver

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Painpoints

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Definition

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