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21 Cards in this Set
- Front
- Back
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(4) values/founding principals of the Bill/Melinda Gates Foundation
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1)improve health/lower poverty in developing nations
2)Bring computer tech to public libraries 3) Improve education 4) Help low-income families in Seattle |
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CSR
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Corporate Social Responsibilty
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sources of pressure on corporations for social responsibility
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competitors
advocacy groups stockholders/investors customers employees events/crises governments multilateral organizations philanthropic requests communities |
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business model
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underlying idea/theory of how business will create value by making/selling in mkt
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Traditional Business model
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central strategy is meeting market demands in order to create value
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Progressive Business model
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strategy meets mkt needs through mitigating social problems
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Model Process of CSR implementation
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CSR Review
CSR Strategy Implementation Reporting & Verification Revisions, Adjs, Cont. improve |
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CSR Review
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Discovery of the societal impacts and expectations unique to company
-factors: size, location, culture, processes, employees. etc... Discovery of Core Values -Mission Statement Engaging Stakeholders -Stakeholder map *plan of engagement |
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CSR Strategy
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Overall strategy for CSR. Construct social initiatives from the CSR Review to be objectives
"Essential Test": social issues -generic v competitive issues |
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Ecomagination
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Term to define GE research lab's concern for the environment and the company's imagination...play on words
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Implementation of CSR Strategy
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strategy must be translated into specific goals and objectives
-policies and procedures -formal structure/informalities *Organization Structure -decision making structure -centralization of oversight *Action Planning *Performance Goals, Timelines, and Targets *Performance Accountability -social goals in job descrip. *Alignment of Strategy & Culture |
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CSR Reporting and Verification
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*Create transparency w/info
*Sustainability Reporting -sustainable development |
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GRI
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Global Reporting Initiative
*Triple Bottom Line *Provide assurance/verification of the reporting -Auditors |
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Triple Bottom Line
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Accounting of a firm's performance indicators:
Economic Environmental Social |
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Philanthropy
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concern for the welfare of society
-expressed by gifts of money or property -activities for social progress |
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Revenue Act (1935)
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First break of legal restrictions allowing charitable contributions
-tax deductable up to 5% (10% in 1981) on net profits before taxes |
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A. P. Smith Manufacturing Company
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1953 Surpreme Court of NJ rules laws restricting charitable donations were outdated and it is reasonable for public to expect generosity from profitable companies.
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altruism
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selfless concern for the welfare of others
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strategic philanthropy
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alignment of corporate charitable strategy with the business strategy
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checkbook philanthropy
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passive form of philanthropy giving to causes that have little or no relation to business strategy
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Cause-Related Marketing
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charitable contributions based on purchases of a product
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