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17 Cards in this Set
- Front
- Back
- 3rd side (hint)
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Certification Mark
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Certify the region, materials, mode of manufacture and quality of specific goods or services
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Collective Mark
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Certification mark used by members of a cooperative, association, or other organization
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Copyright
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Protects original work of authorship "expression of ideas"; lasts for 95 yrs (or 120 yrs if a company)
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Cyber Mark
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Trademarks in cyberspace
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Cybersquatting
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Registers a domain same as or confusingly similar to another trademark; offers to sell the domain name back to original trademark owner
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Dilution
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The same trademark is used on non/-competing related goods/services and confused consumers
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Distributed Network
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Individuals on same network to access files on one another's PCs
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Domain Name
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Part of an Internet address; right side indicates type of entity
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Intellectual Property
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Prevents other from using your work or negatively affecting the goodwill associated with your name/business
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Patent
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Provides ownership for business methods, machines, inventions etc. lasts for 20 yrs
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Peer-to-Peer Networking
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Allow sharing of files thru multiple computers w/o requiring a central network server
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Service Mark
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Identifies the service of a company; easy identification
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Trade Dress
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Appearance of a product in the market
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Trade Name
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Allow companies to brand products; protected under common law only if it meets requirements
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Trade Secret
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Business info a company wishes to keep secret; lasts as long as you keep it secret
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(Ex: secret formula, product design, process, or computer software)
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Trademark
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A distinctive mark, motto, or device that affixes to the goods it produces to identify it as an original work
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Lasts for 10 yrs; must be renewed every 10 yrs, but it has to be enforced every 5 yrs
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Typo squatting
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Using misspelling of common web addresses to attract customers from common web pages
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