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16 Cards in this Set
- Front
- Back
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'We' or 'Our'
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Includes the reader, gets them on the writer's side
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Rhetorical questions
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Involve the reader, surprise them, make them think
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Rule of three
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Builds up a powerful image by using 3 similar words
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Giving reasons for views
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Backs up opinions, makes them seem sensible
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Example from life
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Makes a point specific and realistic
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Statistics and facts
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Gives a general overview and makes the writer look in control
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Short sentences
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Dramatic, shocks the reader
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A logical structure
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Convinces the reader of a sensible viewpoint
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Opposing views considered
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Appears balanced and well informed
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Experts' opinions
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Backs up an opinion
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Repetition
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Pushes the point home
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Emotive language
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Powerful feelings expressed (appeals to the heart)
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A warning
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Gives reasons for a course of action
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Commands 'Open it now!'(hard) or modal verbs ' you should consider'( soft)
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Gives a clear course of action
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Personal pronoun 'I'
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Shows a clear personal opinion
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FEAR
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Facts, statistics
Exaggeration,emotive language, Anecdotes Rhetorical questions |
