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8 Cards in this Set
- Front
- Back
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Designer Label |
products similar to high price points. In stores like Saks and Barneys Price range:$750-1,500 |
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Young designer Label |
For trendy customer in specialty stores price: $300-800 |
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Bridge Label |
In between designer label and moderately priced. Price point: $400-650 |
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Contemporary Label |
Sportswear that appeals to widest audience sold in department and freestanding stores Price point: $150-225 |
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Upper Moderate/Lower label |
Fashion forward than traditional merchandise in department stores Price point $100-120 |
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Moderate Label |
price conscious category for middle income consumers Price range $70-150 |
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Budget Label |
Adaptations of high price goods Target, walmart, kmart Lowest level price point |
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Private label |
Manufactured by retailers Charter Club, The Limited, Arizona Denim Cost as much as 50% less than brand label |
