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14 Cards in this Set

  • Front
  • Back
Blog
series, or log, of discussion items on a page of the World Wide Web
Sound bite
a radio or video clip of someone speaking
Gatekeeper
influences what subjects become national political issues and for how long
Scorekeeper
keeps track of and helps make political reputations, note who is being "mentioned" as a presidential candidate, and help decide who is winning and losing in Washington politics
Watchdog
Watch and follow a specific politician
Equal time rule
an FCC rule that if a broadcaster sells time to one candidate, it must sell equal time to other candidates
Trial balloons
Information leaked to the media to test public reaction to a possible policy
Loaded language
words that imply a value judgment, used to persuade a reader without having made a serious argument
Routine stories
media stories about events that are regularly covered by reporters
Featured stories
media stories about events that, though, public, are not regularly covered by reporters
Insider stories
media stories about events that are not usually made public
Selective attention
paying attention only to those news stories with which one already agrees
Adversarial press
the tendency of the national media to be suspicious of officials and eager to reveal unflattering stories about them
Background
a public officials statement to a reporter that is given on condition that the official not be named