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33 Cards in this Set

  • Front
  • Back

All of the advertisements, posters, billboards, etc. that are created to promote a product or service at a particular time

Advertising campaign

A long, narrow advertisement on a website

Banner

large board near a road where advertisements are put

Billboard

The general impression that a product, company, organization, etc. gives ti the public

Brand image

A small advertisement that you put in a newspaper if you want to buy or sell sth

Classified ad

An advertisement on TV or the radio

Commercial

A person whi buys things or uses services

Consumer

To plan and make a drawing of how sth will be made

Design

To put something in a place where people will see it or where it will attract attention

Display

An arrangement of things in a public place for people to see

Display

A public statement that you give official support or agreement yo a plan, statement, decision, etc

Endorsement

Something that has happened to you

Experience

To have sth happen to you; to feel

Experience

A small sheet of paper that advertises a product or an event and is given to a large number of people

Flyer

Small amount of product that you don't have to pay fir, which are given to yiu to test, try out, taste, etc.

Free samples

A type of large thin book with a shiny paper cover that you can buy every week or month containing articles, photographs, etc.

Glossy magazine

Most of; the majority of

Great part of

The people and activities involved in producibg sth, providing a service, etc.

Industry

To have an effect on or power over sb/sth so that he/she/it changes

Influence

The power to affect, change or control sb/sth

Influence

Information that a person has who knows a lot about a group or an organization because they are a part of it

Insider knowledge

A short tune that is easy to remember, often used in advertising

Jingle

To start sth new or to show sth for the first time

Launch

A printed symbol ir design that a company or an organization uses as its special sign

Logo

Products that are beautiful and very expensive

Luxury goods

The largest number or part of a group of people ir things

Majority

To make sth in large quantities using machines

Manufacture

A county, an area or a group of people taht buys sth ; the number of people who buy sth

Market

To sell sth with the help of advertising

Market

A company that creates advertising for other companies products

Marketing agency

Very big

Massive

The smaller number or part of a group

Minority

Not very large

Modest