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15 Cards in this Set

  • Front
  • Back

Country of Origin

The country of manufacture, production, or growth where an article or product comes from.

Cyclical Industry

An industry whose performance, revenues, profits, is tied to the business cycle.

Demand

The desire to purchase goods and services.

Depression

A period of major economic contraction.

Economic Multiplier

Total economic impact divided by direct spending

Expansion

The act or process of expanding.

Globalization

The process of international integration arising from the interchange of world views, products, ideas, and other aspects of culture.

Inbound

Refers to marketing activities that bring visitors in, rather than marketers having to go out to get prospect's attention.

Infrastructure

The basic facilities, services, and installations needed for the functioning of a community or society.

National Tourism Office

An office established by the federal government in one of a number of international locations to promote tourism in Canada.

Outbound

The opposite of inbound marketing, where the customers find you, mostly through various paid and natural search engine marketing efforts.

Recession

A period of reduced economic activity.

Supply

Provisions/ The amount of some product that producers are willing and able to sell at a given price, all other factors being held constant.

Transient

Lasting only for a short time; impermanent.

Transnational Corporation

A huge company that does business in several countries.