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14 Cards in this Set
- Front
- Back
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Typography
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The Design of characters and the way they are presented on the page.
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Typeface
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the basic design of a character.
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Serif
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The characters that have attributes on the tips called serifs
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San Serif
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Sans is french for without, So the characters do not have attributes on the tips.
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iii. Decorative/Ornamental
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(a) Designed strictly to catch the eye
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iv. Script
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the characters appear to have been written by hand.
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font
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– a specific size, weight, and style applied to a character (letter, number, symbol).
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font style
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the slant and weight of a character, such as bold or italic.
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font family
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a group of similarly formatted typefaces.
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Mono spaced
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all characters receive an equal amount of space regardless of the size of the character.
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Proportional
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all characters receive a different amount of horizontal space based on the size of the character.
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Leading
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vertical spacing between of lines of text.
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Kerning
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horizontal spacing between pairs of letters
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Tracking
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horizontal spacing between all the characters in a large block of text.
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