Sprite Commercial Analysis

This essay is about the sprite commercial with LeBron James and Lil yatchy. The hook is when LeBron is refusing to say drink sprite. Why won’t he say it? Well this is what i’m trying to find out. Maybe he is thinking “ If I say drink sprite, it will be rude. Maybe they won’t want to?”
The first clip is of Lebron in his house with a bottle of sprite in his hand and he is explaining why he won’t say drink sprite. “I won’t ever tell you to drink sprite, even if I was in a commercial for sprite which I am, even if you were watching, and you are, I still wouldn’t. No matter what the card says.” Then it pans to the guy holding the card and he says “ Just say it.” Then LeBron says “no.” With subtitles under, that say ‘drink sprite.’ They are using pathos by trying to make you laugh or make you happy. Sprite is also using Ethos by using LeBron James because he is a basketball star. The advertisers are trying to make you ask a question in your head “Why won’t he just say it?”. …show more content…
They are eating spicy tacos, and there are people sitting at a picnic table and a guy pours a bottle of sprite into a glass cup. LeBron says “ Even if you took a bite of a taco with extra hot sauce and you had ordered a nice cold sprite and you were waiting for me to tell you to drink sprite I still wouldn’t.” It is using pathos by trying to make you feel bad because this guy’s mouth is burning from the hot taco and he is waiting for LeBron to tell him to drink the cold sprite so he can feel better but he won’t say it. Once again Sprite is trying to make you ask a question in your head “Why won’t he just say drink