BUS 1105: BUSINESS COMMUNICATIONS
Written Assignment Unit 3
Our textbook mentions nine cognate strategies “Clarity, Conciseness, Arrangement, Credibility, Expectation, Reference, Tone, Emphasis, and Engagement” (McLean, 2012, p.135-6), which are used secondarily to promote understanding. The five I have chosen to describe are Clarity, Conciseness, Expectation, Tone, and Emphasis.
Clarity refers to how clear and understandable the message is (McLean, 2012). A personal example that highlights the need for clarity was a memo I had to send to my company’s accountant firm with respect to a new hiring. The information and instructions communicated needed to be crystal clear as it was containing sensitive information and precise procedures.
Written Assignment Unit 3
Our textbook mentions nine cognate strategies “Clarity, Conciseness, Arrangement, Credibility, Expectation, Reference, Tone, Emphasis, and Engagement” (McLean, 2012, p.135-6), which are used secondarily to promote understanding. The five I have chosen to describe are Clarity, Conciseness, Expectation, Tone, and Emphasis.
Clarity refers to how clear and understandable the message is (McLean, 2012). A personal example that highlights the need for clarity was a memo I had to send to my company’s accountant firm with respect to a new hiring. The information and instructions communicated needed to be crystal clear as it was containing sensitive information and precise procedures.