Advertising Persuasive Essay

Advertising has a huge influence on its audience in todays world. Ads can be found on billboards, in stores, on food packaging, on clothing, or any other place. Some ads are very effective and easily persuade its viewer to buy a product or take action. Ads by the Centers for Disease Control effectively promote the influenza vaccine to a range of audiences using several persuasive techniques.
A specific ad from them states "Spread Music. Not Flu." A photograph of two young adults listening to music and smiling together can be seen. From this image, it can be determined that the audience is most likely teens. The ad associates getting the flu vaccination with staying healthy, as mentioned in some of the smaller words on the poster. The viewer may also see the smiling people in the photo and associate the flu vaccinations with something that can bring them happiness. Of course, music is also widely popular among teens, so the link between the vaccines and something that many teenagers are fond of can help them to think that flu vaccinations are something they may like to get as well. …show more content…
It is very effective in that it can promote not only parents to get the flu vaccine, but it also influences parents to make sure their children get it as well. The advertisement seems to empower the parental audience and help them realize they are in control of keeping their house safe from the flu. In smaller writing, it says "The flu can make your child sick enough to miss school." Heaven forbid a child misses school and falls behind on their work. Again, this ad associates getting flu vaccines with health and happiness. A happy child means a happy parent as