Yum! Brands

The Importance of Visiting Plano, Texas, United States of America The USA is home to some of the beautiful cities of the world. For instance the city of Plano, in the state of Texas is not only a tourist’s hotspot but at the same time an ideal destination for major businesses, worldwide. Dell Services, Alliance data, HP Enterprise Services, Pizza Hut, Toyota Motors are some of the acclaimed business houses that have their corporate head quarters in this city. Historical of Plano Every city in…

Introduction Somersby cider is a brand of 4.5% ABV cider by Danish brewing company Carlsberg Group. Developed in 2008, it was originally developed for the Danish market, but today has been launched in more than 46 markets, including all of Europe, Ukraine, Russia, Australia, Malaysia, Taiwan, South Korea, Canada, Nepal and the USA. Of the world's ten biggest cider brands, Somersby was the one that grew most in 2012. In 2012, Carlsberg UK developed and introduced a new version of Somersby Cider…

GOAL: INCREASE DONOR LOYALTY One of the primary publics of the Red Barn are their donors. However, due to certain conditions, the Red Barn have suffered a setback in achieving their financial goals. Therefore, the Red Barn foundation and their public relations teams need to formulate and execute a variety of organized plans to obtain their goals. One way to improve their financial goals is by accumulating donor loyalty. In order to do so, the foundation needs to urge donors to donate a certain…

over 200 million candies a day and in 2010, Skittles eclipsed over 10 million followers on Facebook (wrigley.com). According to Bloomberg Business, Skittles is America's 14th favorite candy with annual sales of $150.2 million dollars. The Skittles brand is able to achieve tremendous sales revenue due to a marketing campaign that mixes TV commercials, digital media, billboards, and social media. In recent…

Our marketing campaign for Sunsweet Prune Juice includes heavy marketing on the different forms of social media as well as promotions and charity events. Our objective is to market the prune juice to the target market of 13-21 through the promotion of the health benefits and all the different things that can be done with prunes and prune juice. We have several opportunities to succeed in this target market because of influx of interest in healthy living, and cooking healthier meals in this…

Mountain, Cabela’s, or Eastern Mountain Sports. This would be the best way to reach the target market of consumers age 18-35 who are active campers and hikers. Additionally, being placed in an outdoor sporting goods store delivers the message the brand hopes to send, as it is being marketed as a product specifically for this demographic. There is additionally a possibility that a partnership could be beneficial as many of these companies have shipping materials…

The following paragraphs critique the syllogism and conclusions of James Heaton's article “What is the Brand of New York? (Historic House Museums)”. Heaton suggests that the brand and history of a city, as well as, history of its museums and the way these are connected are fundamental factors for the evolution and success of any museum. Concurrently, Heaton explains how the factors mentioned above affect historic house museums today by giving an example of the Morris-Jumel Mansion, a historic…

Glass pipes are the new formula to enjoy the habit of smoking. Long coats and glass pipes in Sherlock Holmes styles can be the ultimate look to impress everyone. Sometime it's hard to keep the metal pipes in hand for a longtime, as metal gets heated up quickly. Wholesale glass pipes are easily available online. Glass pipes come in different colors like dark blue, black, dark yellow etc. with different types of designs on it. Many smokers think that smoking in glass pipes are more interesting…

stacked up and with a huge sign displaying the brand name and sale price. Stop & Shop had promoted the cases of water so you could immediately see them as you walked through the doors. It was a smart strategy, because without even noticing it, I had that brand stuck in my head as I was looking at other choices. They had these displays and more down the water isle. They carried in bulk and their display was eye catching and memorable against competing brand names. Having a separate display along…

In a world of nauseatingly overpriced theme park tickets, nothing is more refreshing than the words “free admission,” a phrase written on the entrance sign at the 35th Annual Strawberry Festival held at Merritt Estate Winery in Forestville this past weekend. There’s no catch either. After free admission, guests enjoyed more free activities such as live music from vivacious rock bands like Buffalo’s favorite Strictly Hip, wine tasting, and a classic car show hosted by Lake Shore Street Rod…