was launched in North America in late 2014. However, that release was only compatible with Microsoft Windows systems. Opinions have been widely varied on the game, with the most recent version being the most critically acclaimed. PlayStation and Xbox enthusiasts are eagerly awaiting the release of a compatible version later this year. The Sims 4 Gameplay The Sims 4 is played in two worlds, Willow Creek and Oasis Springs. There are five neighborhoods and 21 different lots that can be used,…
the gaming industry is quite big and has multiple sub-aspects, studying them at your university will allow me to choose which aspect I would like to go into. The subject interests me because I have been a gamer most of my life, from the PS1 to the Xbox 360. I enjoy a wide variety of games which I play depending on the mood I am in. The sort of games I play are psychological games such as Alice: Madness Returns; 80s arcade games such as Spy Hunter, Gauntlet, and Defender; and Sandbox games such…
The ‘Believe’ campaign catapulted Halo 3 from an ordinary video game into a worldwide cultural phenomenon due to its ability to build an emotional bond with the audience. The innovative stream of interactive TV, Web and cinema advertisements was an inspired approach that successfully attracted an audience beyond the typical gamer. Though the $170 million generated in Halo 3's first 24 hours of hitting shelves led many to deem it the biggest launch in entertainment history, the campaign that…
Launching of Everquest II , an ethical dilemma Introduction Scott Mc Daniel, the Vice President for Marketing for Sony online Entertainment was facing an ethical dilemma. Everquest II, an online role-playing game (RPG) was supposed to be launched recently as a sequel to the hugely popular Everquest I launched back in 2004. The game had a dynamic storyline which would change on a monthly basis depending on the actions of the players and the guests. The game is supposed to become a huge success…
External influences can change everyone’s day to day life. Everyone may have different influences that change how they are, but all influences form who you are. It doesn’t matter how much you feel that you can’t be affected by the outside world, or how what’s going on in the white house has nothing to do with you because you live in a small town in Vermont, when it has everything to do with you, and no matter how much you wish it wouldn’t affect your life, it will. Because like what Julian…
Did you know that there's another high profile video game releasing today that isn't called Metal Gear Solid V: The Phantom Pain? Mad Max, an open world adventure set in the same universe as the iconic film franchise of the name, also hits store shelves. The game's demos and trailers did a good job of showing of the gorgeous post-apocalyptic setting and extensive car combat and customization features, but what about the overall package? The first reviews for Mad Max have begun to trickle in and…
Case study 1: Nintendo It is interesting to consider the video game industry as an example of strategies used by the different firms to compete and stay among the greatest sellers of video games and consoles since those strategies evolve as technology evolves. However, despite the fact that this industry seems a bit different from the more classic cases, it is safe to say that like any other type of firm, the goal of video game producers is to increase their sales and thus, gain a certain kind…
PS4 vs Xbox One Do you like to play video games. If you play next generation, which is the PS4 and Xbox One, I hope you made the best decision. There are many differences between the two. In my opinion, the PS4 is extremely better. Facts back up this reasoning that I have chosen. If you want to see advantages and disadvantages of the two consoles, read on to find out. First, I will list the advantages and disadvantages of the PS4. The PS4 is a lot easier to use than any other next gen…
GoPro is a, “12-year-old company [that] pioneered and remains the standout in the miniature mountable high definition video camera market” (NASDAQ). GoPro invented this “category …[and] has the potential to grow way beyond the historical camcorder category” (NASDAQ). Go-Pro currently holds the majority market share of this industry with 42% of the market share. The next closest competitors are fighting over the remaining 58%, in which there is no clear leader (NASDAQ). However, GoPro competitors…
The business I have chosen to examine is Ubisoft. Ubisoft is a French video game company which established in 1985, and now becomes one of the biggest video games company around the world. Like some of the other companies, at the first stage, Ubisoft did not have a lot of good games, until, in 2007, they published Assassin’s Creed. This game also started a new age in the game industry, until September 2016, they sold more than one hundred million copies of this game series, and make this game…