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    Introduction The question of the research project is “Does an NBA player’s social media behaviour influence people’s opinions?” This question refers to NBA players posting on social media and how it influences fans, other NBA players, the public or the world’s opinion about them as individual NBA players. Finding the information for this question was not easy, but it was manageable. Majority of the information found for the research topic was by researching on popular sports websites (Bleacher…

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    Benjamin Wilson, commonly known as Benji, was not only an all American basketball star, but also the greatest basketball player to ever rise out of Chicago. Playing for Simeon, he was named the top player in the country as a junior in the ‘83-’84 season. He carried the team to the state finals his junior year and won; claiming Simeon’s first Illinois championship but would never make it to the Professional league or even college basketball, his life greatly changed the city of Chicago in more…

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    Since the birth of the NCAA, college athletes have been battling the fight of whether they should be able to receive a salary when they play a sport at the Division One level in college. Universities on average earn millions of dollars of revenue from these athletes, but the athletes that make this revenue possible do not earn any money. College athletes should be compensated for their skills and for the attention and revenue that they bring to their college during the years that the athlete…

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    Free tuition, room and board, fees, any other expenses allowed by the NCAA, and benefits or incentives that student-athletes receive to entice them to play. The controversy whether athletes should be paid for their talents and dedication towards their school have increased in popularity over the past few years. Some people believe college athletes should be paid because they spend many hours per week dedicated towards their sport. However, highly recruited athletes already collect free clothes,…

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    “I came here tonight and I didn 't know what to expect. I seen a lot of people hate me and I didn 't know what to feel about that so I guess I didn 't like you much none either,” a line uttered by Rocky Balboa to an audience full of Soviets after defeating the powerhouse Russian boxer, Ivan Drago. Films of the 1980’s relating to the Cold War era influenced culture in the United States more clearly than any other historical era depicted on the silver screen. It is important to know the background…

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    Ecological Pyramids

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    This is one way in which energy is transferred between organisms in an ecosystem. The energy is used for a number of life processes. In a food chain only around 10 per cent of the energy is passed on to the next level. The rest of the energy passes out of the food chain in a number of ways: 1. via heat energy 2. is used for life processes (for example movement) 3. uneaten parts that pass to decomposers 4. is excreted and passes to decomposers. As less energy is transferred at each level…

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    However, the large drop in PalmKid’s contribution margin per unit combined with a decrease in the actual number of PalmPro units sold as well as a drop in the actual contribution margin per unit below budget, led to the total contribution margin being much lower than budgeted. Other factors could be discussed here––for example, it seems that the PalmKid did not achieve much success with a three digit price point––selling price was budgeted at $149 but dropped to $102. At the same time,…

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    Unfortunately, some companies have mismanaged their greatest asset—their brands. This is what befell the popular Snapple brand almost as soon as Quaker Oats bought the beverage marketer for $1.7 billion in 1994. Snapple had become a hit through powerful grassroots marketing and distribution through small outlets and convenience stores. Analysts said that because Quaker did not understand the brand’s appeal, it made the mistake of changing the ads and the distribution. Snapple lost so much…

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