Visual rhetoric

The article “Barhopping with the Bud Girls” by James Hibberd gives its readers a bit of insight into a controversial marketing technique of some of America’s largest beer companies. In the article, Hibberd shows how certain companies hire college students as representatives for the company and how those students market their particular beer brand to their fellow students. I think this article is directed towards any average adult who is curious about the potential abuse of alcohol on college…

Smoking kills …so why bother starting? I am not a smoker but if I were, this ad would bring to my attention the dangers of what some may call “cancer sticks.” Let’s discuss a few things about this ad shall we? What was the author of this ad trying to convey? How does the creativity grab the attention of the observer? Do we think the message of this ad will be grasped? In my rhetorical analysis I will explore all of these questions and more. Smoking definitely kills and I will tell you why you…

When reading any piece of literature, the rhetoric behind the writing is crucial, in order to appeal to the audience through ethics, emotions, and logic. Writing 102 has taught me what the appeals generally are, and how they can positively influence my writing. Through the contents of my papers, whether they are from my history class, narrative in writing course, or Writing 102 itself, I clearly demonstrate the rhetoric appeals of ethos, pathos, and logos to enhance my writing ability and…

As Stewart Dunlop, writer of “What Makes a Good Documentary?” Said, “the essential element of a good documentary is simple, the story.” What makes a worthy story and how do we gather it? It all starts with the art of persuasion, done by appealing to logos, ethos, and pathos. The first component is logos where the creator makes a claim or argument that is later proven using evidence like action or still shots that are credible and reveal the truth. Next is ethos, this is when filmmakers keep an…

HOOK HERE. The author, Nicolas Kristof, wants to explain Portugal's drug policy and convince us that it is superior than the U.S.'s drug program. He does that by starting his article with personal interviews and tales so that we connect with the drug addicts of Portugal in a compassonate way. Next, he uses that empathy to drive home statistics comparing the U.S.'s drug policy to Portugal's. Finally, Nicolas uses expert examples to make portugal's program hold more water. The first step in the…

Lisa Miller: Remembrances of Lives Past Lisa Miller, a writer for the New York Times who wrote the article, “Remembrances of Lives Past,” argues that reincarnation is growing and is very real. Miller’s main purpose with this article is to inform readers with many detailed situations that other people have experienced, that reincarnation is very well happening every day. The attended audience would be towards anyone who needs to be informed on what reincarnation is because not a lot of people…

In the commencement speech, Jobs used a narrative pattern with an introduction, three stories, and an end. In a short, succinct opening, Jobs set the stage for his talk, grabbed the audience’s attention and used self-deprecating humor by telling them he had never been to a graduation ceremony before. By starting with humor, he gave the audience a break from the more serious topic about life and their future and kept the audience enthusiastic for what he said next. The text of his speech told a…

The effects of fear on people and how people can be manipulated by fear are Gore’s main points in the excerpt from The Assault on Reason. Gore argues these points most effectively through his demonstration of his expertise. Both his use of personal experience and scientific research exemplify that his argument is well thought out and researched. Other interesting features of his argument that relate to his illustration of his expertise and strengthen his argument are his use of historical…

In the National Geographic interview written by Simon Worrall, “Former Trainer Slams SeaWorld for Cruel Treatment of Orcas," author and former SeaWorld trainer John Hargrove sheds light on the mistreatment of the killer whales. Hargrove also talks about his book, Beneath the Surface: Killer Whales, SeaWorld, and the Truth Beyond Blackfish, where he shares anecdotes from his life as a trainer and what led him on his journey to orca advocacy. The interview is also full of Mr. Hargrove’s opinions…

Using both of these modes of persuasion from Aristotle’s rhetoric, helped Obama get his message across to the people in an appropriate manner. He used pathos, to get emotion out from the American citizens but also to persuade them how everyone should never stop dreaming and should never give up no matter how much…