Virgin Mobile

Sensing the need to create a strong footprint in the mobile communication and data space, Microsoft zeroed in on Nokia as a potential target. Microsoft acquired the Finnish mobile phone manufacturer Nokia in September 2013 for approximately $7 billion. Before Microsoft acquired Nokia, its presence in the mobile phone industry was limited to software products namely Windows 8. Microsoft’s operating system had already been featured on various mobile phones including Nokia’s Lumia device and had…

Marketing final project Marketing analysis of Xiaomi Inc. California Lutheran University Class: 575-03 Instructor: Mary Ann Mace Student: Xu Zhuo (Isabella) Executive Summary Xiaomi is a privately owned Chinese electronics company. It was founded in April 2010 by its CEO Lei Jun in Beijing, China. In 2014, Xiaomi has sold over 60 million of smartphones in the world and it has over 8000 employees in…

Introduction & Overview of the whole service In today’s world, our dependence on the use of cell phones and their utility is such that it has now become almost a basic necessity of our life. However, the smartphones that we use so extensively today to carry out our day to day routines with such high data rates have not always been like this. Cell phones and Cellular industry has witnessed perhaps the fastest ever evolution and has taken many forms over a period of last two decades. In technical…

First of all, smartphone addiction makes it difficult for teens to connect with other people. Smartphone was initially invented to help people connect in a more convenient way. In the past, it was hard to talk to one’s family members or friends who were in a different country. However, smartphone has changed everything. According to James and Drenn (2005, p.15), Australian students spend 1.5 to 5 hours per day on their phones. The problem is that teenagers nowadays spend too much time on their…

How to rotate a video using VLC With an increase in the number of smart phone users, a lot of us have found ourselves not just clicking pictures but also making videos of our special moments. If you too have used your cell phone to capture a video, it is quite possible that when you tried playing it in your computer, you found it to be rotated and were left scratching your head. This is an error observed in many smart phones as most of these phones are not designed to consider the orientation…

Nokia! A giant in the history of mobile phone industry till 2010. The brand which was used by every 6 out of 10 mobile users in world. In 2013, shares of Finland based phone maker fell more than 11% after Nokia reported its sales fell by 20% to $7.6%. Everybody is aware about different reason for the fall of Nokia, like not shifting towards android, not introducing features that consumer required, failure to adapt changing industry needs. But there are deep routed reasons for fall of Nokia…

3.2 Present Over the years, technology has significantly altered the way people communicate with each others. In the beginning, people used telegraph to convey messages, but the telephone replaced the telegraph nowadays. Today, cell phones, email and the Internet have become the preferred method for people to communicate. In this network society, every 1 people in every 5 people in the world own a smartphone, every 1 people in every 17 people own a tablet. The popularity of the smart phone has…

are deeply focused on technology and the constant improvements and updates within the industry. Due to this people around the world are doing things more on the go in a mobile state of mind. For example, there are television apps such as Hulu, Netflix, or even Xfinity stream that allows you to watch television show on your mobile device, tablet or laptop. Similarly, there are presentation and typing apps such as Power Point, and Word Documents that allows you to work anywhere. So the idea of…

About 10 years ago, there were no such thing as Facebook or Twitter, or even Instagram. But now, these networks are used to share your ideas with other people, see the latest news or trends, See what your friends are up to, message your friends and family, and maybe some other people that you have never met. There are some others out there, that I’m not going to be talking about. But not all of the things that are used in social media are sunshine and flowers. There are such things as haters,…

1. Within this ten years, there is a lot of product had been released. But the one best product that I found is I phone. Before I phone had been release, there is no such phone with touch screen. Every phone in that time is full of button and it is the first phone that just with one button in year 2007. 2. Customer Relationship Marketing (CRM) is a business strategy to select and manage the most valuable customer relationships. CRM requires a customer-centric business philosophy and culture to…