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    Kotler and Keller (2016) stated that successful marketing corporations consider the customers to be of utmost importance. Furthermore, customer satisfaction, otherwise known as, “a person’s feelings of pleasure or disappointment that result from comparing a product or service’s perceived performance to expectations” (Kotler & Keller, 2016, p. 73) constitutes a driving force in creating customer loyalty and relationships. Moreover, Kotler and Keller (2016) concluded that brand loyalty affects…

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    Gilletts Case Study

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    the results of the sparkling service, serve legal and quizzes staff are asked to do when being updated on their training. They can measure the quality of their customer service by talking to customers, suppliers and staff. You can also measure how good your customer service by looking at your customers habits. Customers who are impressed with…

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    Under Armour Introduction Under Armour, company is a clothing company that deals with different designs on clothes. It many comprise accessories that can be innovated so that they have a better outlook to the customers who are pleased with different designs and perspectives. Moreover, this company was established in early 1996 having an aim of changing how the athletes look regarding sweat-soaked cotton T-shirts. Under Amour, headquarters are located in Baltimore. However, this company works in…

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    Walmart. Secondly, Walmart has a lack of placing goods in an organized way. Many customers complain that they cannot get in and out stores efficiently due to wrong placement of…

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    Cheesecake Shop Case Study

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    The Gaps model identifies the difference in expectations that can occur between the customer and the management. The model can be applied to my experience at The Cheesecake shop (TCS). As a customer, I was able to analyse the relationship between the 'customer promise' and the Gaps model. Gap 1 Gap 1 identifies the difference between the customers expectations of the service and what the management perceives about the expectation, it is also termed as the knowledge Gap (Parasuraman, Zeithaml &…

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    They will offer the good customer service to the clients so that they can make them as their regular customer. To examplify :- One of my friend visits a coffee shop regularly. A person like who are regularly having coffee from the same shop are asset for the Hotel which is…

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    A wedding typically winds up being a standout amongst the most unique days of a spouse and groom's lives. Accordingly, it is suggested that every part of the day be arranged well ahead of time - directly down to the wedding limo rental. The following are a couple of convenient tips that will help guarantee that the day of your wedding is as important as could be allowed. Assess the Limos Heretofore In the event that you are wanting to utilize any type of wedding limo rental, it is basic that…

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    Housesitting is a booming, worldwide trend. When homeowners travel, they need to know their belongings and pets are safe and secure. Professional housesitters decrease the risk of theft and ensure the comfort of their clients' pets while they are aware. In return for home and pet care, house sitters stay in fabulous residences around across the nation for free. Others may charge a fee for services, depending on the job. Either way, the business is a lucrative one. It's an excellent and…

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    PERSONALIZED CUSTOMER SERVICE WHAT IS PERSONALIZED CUSTOMER SERVICE Personalized customer service is more than just satisfying a customer’s needs, it’s about service that goes above and beyond what’s expected. It’s this type of service that develops a loyal customer. Customer interactions are more than just simple transactions, although warm and friendly, it’s difficult to build rapport without an emotional connection. By building rapport and engaging in a customer, it allows them to feel that…

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    looking at the watches. The sales assisstant welcomed the customer kindly and seemed to offer help to the customer. The customer seemed to reject the assistance and began to carefully scrutinize the possible options for watch designs. At 10:40am he used his cell phone to call someone,…

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