Typography

Visual communication design is the communication of ideas using visual tools such as print, photography, typography, illustration, colour, signs and digital resources. Understanding visuals has been an instinctive practice since the days of cavemen. We comprehend and retain information in the form of visuals faster than text. From the hieroglyphics of Ancient Egypt, Guttenberg’s printing press to modernism and the digital age- the means and methods of communication improved as we evolved. The…

Bank, and the Museum of Modern Art. Paul Rand and Ivan Chermayeff had similar philosophies of corporate design. Rand believed that logos should be distinctive, memorable, and clear. His designs were often seen as modernist because of his use of typography. Rand advised corporations that “good design was good business” (VanHemert). A unique, recognizable logo could bring more exposure to the company and distinguish itself from other companies. After working with Rand, many businesses were…

or other selected stores along side the darker coloured palettes. I used colours that were inspired by healing crystals and used this inspiration for the symbol, the eyeshadow colours and the colour used for the font. I chose to use calligraphic typography for the palette packaging as this continued by inspiration from delicate mythical crystals, combination with MAC’s bold font gives it a dramatic effect through contrast and versatility. This in return makes the calligraphy look even more…

some other students. The ages range is from 22 to 65 years old for the students, students have access to the silkscreen and letterpress print shop and woodworking studios. Some of the based classes would include animation, web design, expressive typography and environmental…

Introduction Before the author outlines the characteristic of the suspect within the video interview and form an opinion as to his typography. It is important to discuss background information on interviews, of that in which include, what is an interview, what the interviewer should do regarding information received, how the interviewer is to determine if the suspect is guilty, how to ask questions that will produce necessary information, and Following the author will breakdown the interview…

Technology Paragraph Technology has both a positive and a negative impact on the graphic design business. It gives the designer the ability to work for a business without actually meeting the client. Causing a lack of motivation for the designer. A designer can use shortcuts and the client will not know because they haven’t met in person. This change in designer-client relationship is brought on by advancing technology. As technology advances, customer’s expectations also grow. “As viewers…

In my descriptive narrative, argumentative, and literary analysis essays there were numerous instances that the expository strategies were noticeable. The most common types of strategies discovered were development by example , development of division and classification and lastly casual analysis. In my descriptive narrative the most common expository strategy is development by example. In my descriptive narrative I was explaining a personal experience that initially led to a broad…

The Key to Scoring a Job The phases of receiving a job is simple. The applicant looks for a job, fills out an application, gets a call from the hiring manager if they are interested, schedules an interview, get hired or the interviewee has to wait around the telephone for a few days to see if they got the job or not. Several individuals fail to prepare on the upcoming events and happen to lose out on the opportunity of a job due to several reasons. One reason is not having a resume when…

I believe that Mohawk’s Specialty Digital Substrates brochure is a well designed piece. This brochure contains many qualities of a good design; such as repetition, contrast, flow, and an organized, grid-like structure. The design of this brochure fulfills the many topics we have covered in the Graphic Design 1 class. The very first thing that I noticed when I picked up the brochure was the use of negative space on the cover. Mohawk’s brochure title is in a grey typeface, inside of a white…

Long Beach City College WRSC Page 1 of 5 Comma Exercises Using commas to separate a long introductory phrase from the main clause. Directions: Punctuate the following sentences with commas. 1. Having been told of the test John wondered when he would study. 2. Wading into the cool lake we found relief from the heat. 3. In the heat of a summer afternoon our air conditioner stopped. 4. After our game with Central High School our bus broke down. 5. Seeing the oncoming car weaving I…