Transactional analysis

and Schlesinger, 1991). According to Dr. Paul (2014) “A PEST/PESTEL analysis is a framework or tool used by marketers to analyse and monitor the macro-environmental factors that have an impact on an organisation”. The PESTEL factors are those components that make up the macro-environment. These factors include political, economic, social, technological, environmental and legal factors. According to Kotler (1998), PESTLE analysis is an effective vital tool that is used in understanding the…

The thesis combines those two sides by focusing both on opportunities in the business environment and strengths, organizational capabilities and resources at the company. 3.2.1 Analysis of the Environment The PESTEL Analysis identifies the external factors in the remote or macro-environment of Motorparts. The analysis determines if these external factors create opportunities or threats for the business. With a strong brand, Motorparts expects to continue as a strong player in the motorcycle…

Muhammad Saddly Caesar 1007363 Group 2 ERCBA202 Marketing And Brand Management INDIVIDUAL ASSIGNMENT Table of content Cover Sheet…………………………………………………………………………………………………….. 1 Explanation of Brand Identity and Positioning…………………………………………………..3 Samsung’s Integrated Marketing Communication……………………………………………..4…

The SWOT analysis stands for strengths, weakness, opportunities and threats is a useful strategic planning tools or method that use for evaluated the internal and external factors that favorable and unfavorable to achieve business’s objective, it is credited to Albert Humphrey. It’s so important for all business to using this tool to analyze situation carefully before taking any decision. This is because SWOT analysis can help a business maximize strengths and minimize weakness and yet to take…

FEASIBILITY REPORT OPERATIONAL FEASIBILITY : Operational is about the system that being used and how well the system operate for the business. It measure the advantage and how well the proposed system solves The Bickfords’ problem. To conduct operational feasibility of the system, PIECES framework are used because PIECES framework are consider can check the problem and opportunity in the system. To conduct operational system must be follow the PIECES framework words stand for that is : P –…

the resources used must not cause competition, conflict or any extensive disruption. (Lumen, 2006: 4) Step 5- Policy Evaluation. There are a number of standards that are used to evaluate a policy. It can be informally evaluated with uncritical analysis such as anecdotes and stories. More formal and scientific research can provide comparative and statistical results. Evaluation can also take place at different times. For example before and after the policy has been implemented. Although formal…

Statistical analysis Multivariate analysis was performed using two algorithms: PCA and 2-D HCA heat map. The PCA, based on the correlation matrix, was performed using XLStat-Pro 2015 software. The 2-D HCA heat map was carried out with the ArrayTrack, and the Ward's minimum-variance method was used for runs and hydrocarbons clustering. A probability level of p=0.05 was considered as significant difference. The data obtained from the RSM on the hydrocarbon removal were subjected to the analysis of…

Reliability Table 4.5 Reliability Test Variable Cronbach’s Alpha N of Items Remark Brand Awareness 0.825 5 Reliable Brand Association 0.757 3 Reliable Perceived Quality 0.763 4 Reliable Brand Loyalty 0.890 5 Reliable After validity test, this is the result of the reliability test. The requirement to be reliable is the Cronbach’s Alpha must be more than 0.7. As seen from the table 4.5 the Cronbach’s Alpha of every variables are more than 0.7 which are remarked as reliable. To be explained, the…

Data analysis method First, using Kolmogorov-Smirnov Test to examine the normality of the variables in each of the hypotheses and assumptions of one to five using regression analysis and using software Spss18 and then fourth hypothesis using structural equation modeling (Path Analysis) using software Amos22 to confirm or refute the hypothesis of the research study. Hypotheses: 1. Empowerment dimension effect on turnover intention. 2. Interoperability dimensions have an effect on…

3. Results and discussion 3.1. Effect of pH on the percent extraction values of Sn(II) by SbS-DET. The effect of pH of reacting species such as metal ions and ligands for the formation of metal complexes is known to play a significant role in their removal and extraction processes [24]. To evaluate and identify the possible contribution of pH value of metal ion on the SbS-DET process for the formation of Sn(II)–(8HQ)2 complex via complexation and removal of Sn(II) from aqueous…