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    he might have to close the store. Sandy had tried advertising for most of the previous year. The results were mediocre at best. While the number of new customers and total sales had risen slightly, the increased revenues were largely offset by the costs of the ad campaign. Smith needed to determine quickly if there was a way to increase the return on his marketing investment. One of the highlights from her marketing program last year was the…

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    would be sub-optimal because as long as it achieved its variable costs it makes sense because it has unused capacity. 5. Setting a market price for DIV A products when there is still no market for the intermediate product means that the managers have to find a comparable product to estimate the price for DIV B which might not be really…

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    demand in the various locations 2. Identify 5 specific types or categories of information that Ted needs to run his business and explain why they are important to him. • Sales data – he needs to know specifically what drives his revenue • Employee costs – he also needs to understand how to optimize his workforce • Customer data – he needs accurate information about his target market • Seasonal data – he needs better information about how the seasonal aspect of his business affects him • Capacity…

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    firms in general have a long-run target payout ratio. The role of the managers is to gradually adjust firm payment of dividends toward the target. However, in this model adjustments are partial because they are not free and the firm has to incur a cost for the adjustment. The Lintner model for partial adjustment is given by: Dit – Dit-1 = ai + ci (D*it – Dit-1) + εit (1) where Dt and Dt-1 are dividend payments at times t and t-1, D*it = riEit and r is the target payout ratio, and Et is the…

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    leading producer in polypropylene, an essentially priced commodity. It has two plants dedicated to its production, Merseyside and Rotterdam, sharing a similar scale, size, age, and design. Given the age and design of both plants, VC incurs a higher cost per unit of output relative to its competitors, ranking 5th out of 8 (7 leading producers and the average of the next 10 largest producers). In January 2008, Lucy Morris, the plant manager of VC’s Merseyside plant, proposed to her colleagues…

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    Warren Thatcher’s Build a container Home Unleashes the secrets of Building Container Homes Have you ever considered building a home using a shipping container? Or have you ever weighed the options available to you if you want to build an affordable home in record time? Well, you may want to learn about Warren Thatcher’s Build a container home. Warren Thatcher’s Build a Container Home, is a DIY comprehensive guide for building a container home from scratch. His guide touches on the cheapest and…

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    managing the movement of goods and services. It involves the storage and flow raw materials, inventory of work in process as well as finished goods from their point of origin to their point of consumption or use. According to case, the largest cost advantage and opportunities lie in the aspects linked with matching supply with demand. Matching supply with demand is what the supply chain planning carries out. In supply chain management, supply chain planning is the component that avails…

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    processing to the small-scale farmer. This means it is more expensive, as well as timely, to gather and process food for market. On the other hand industrial agriculture can take advantage of both economies of scale and vertical integration; lowering cost per unit of output at all levels of supply (Carvalho, Marques). They can do so by using massive tractors that are both automated and precise. This creates a market where industrialized food wins out over consumer preferences because one of the…

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    Negotiation Sold 2013 Range Rover Sport HSE for $44,000, all-inclusive BATNA $36,000 Overall Evaluation Through developing trust, focusing on interests not positions, and fulfilling each other’s need, we were able to create value, reduce unnecessary costs, and integrate. Moreover, this negotiation taught me the importance of preparation. Nothing replaces hard work. By investing my time, applying concepts learned in class, analyzing various markets, seeking for professional advice, I was…

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    real-world instances in a reasonable amount of time 3. Personalizing prices and customizing the menu offered can lead to significant profit improvements. 1. The method could not solve the case where customers are assumed to be homogeneous and fixed costs are neglected. Redesigning product lines in a period of economic crisis: a hybrid simulated annealing algorithm with crossover (Tsafarakis, S. ,…

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