Toy Story

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    Mattel Recall

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    the summer of 2007, Mattel voluntarily recalled 19.6 million toys globally (Thottam, 2007). There were two major recalls between August and September that combined to make the biggest recall of the company’s history (Story & Barboza, 2007). One reason for the recall was defective magnets, a result of Mattel’s design flaw; they placed industrial strength magnets that could easily come loose and pose a threat to any child or infant (Story & Barboza, 2007). The magnets could be swallowed and fuse…

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    Archetypes in Toy Story One doesn’t usually watch movies and critically think about what is happening in it, but when one analyzes thoroughly, the audience can find some impressive things in the plots of these films. In the movie, Toy Story 3, the audience can clearly see a set of archetypes through the characters. Woody would be considered the hero, Buzz can be seen as the innocent person, and Lotso can be seen as the ruler/dictator. Woody is the classic archetype of the hero in a story or…

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    Social benefits that toys inspire are “increases in empathy, compassion, and sharing. Toys create options and choices. They model relationships based on inclusion rather than exclusion. They can improve nonverbal skills and they have been found to increase attention and attachment (Play in Children’s Development, Health, and Well-Being).” The social aspect of toys is very important. It is critical that children learn how to work with other people. Being able to get along and work well with…

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    But when she was able to have some free time, she loved to play hide and go seek and run to one to another to see who could run the fastest with her siblings near the fields. My Nana (as I like to call her) didn’t have enough money to buy brand new toys, but her mother was an amazing seamstress and she was able to make a doll out of old garments. My Nana loved that doll, she would take it with her everywhere she went to, she would even hid it under her dress while she worked. That doll stayed…

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    part I find and pick up this peoples randomly and the main thing for this characters was their age then I find out more information about this kids’ characters and daily base interest by interview with them parents and observe them for short time at toy shop. All this kids are 3 to 6 years old they have different personal and family background. I choice four different persona at first for my primary target I find three kids with 3,5 and 6 years old and one of parents (mother of six years old…

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    The theme that I am focusing on in our society is children’s toys, when I visited two specific places to really see the similarities and differences gender messages. This theme is very important in our society because all the different toys, products is a factor in how it is influencing girls to be more attracted to girl targeted toys. As also it is a big factor in boy’s lives too in what types of toys that influence them in our society. As I really tired to observe and look for different…

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    Toy Stereotyping

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    Marketers and Influence of Toys Stereotyping on Children A group of 6-and 7-year-old boys is sent to the principal’s office. During school recess, they were caught chasing a few 5-year-old boys and tackling them to the ground. When told to stop, the older boys continued their behavior. The principal asks them why they are tackling the younger boys. The boys reply, “It’s a game. We’re the Power Rangers and they are the bad guys.” When asked if the younger boys wanted to play the game, the older…

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    Moving on beyond the plot, structure and effects of Toy Story, there are other influential aspects to this film known as themes. This movie demonstrates a variety of significant features such as rivalry, friendship, power and authority, family and resurrection. The rivalry between Woody and Buzz was one of the more obvious themes to catch on to. With Buzz being the new toy in the house Woody became jealous among other feelings like feeling replaced and disappointed. This also leads to guilt…

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    Toy Story 3: A Case Study

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    The usefulness of marketing for media and entertainment companies such as Disney in regards to Toy Story 3. Marketing can be defined as “the management process responsible for identifying, anticipating and satisfying customer requirements profitably;" (The Chartered Institute Of Marketing, 2016). Marketing is a key aspect to establishing the success of a business and its products especially for an organisation such as Disney. The Encyclopaedia Britannica (2015) describes Disney as a company…

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    some male hormones out of girls then they will engage in a little less boy type play. Toys don’t define themselves as boy toys or girl toys they are just toys. There are studies that suggest that boys prefer to play with boy toys whereas girls don’t have a preference as to what toys they play with. Girls tend to be gender neutral when it comes to toys until they are 5 whereas some boys know the types of toys they should be playing with according societies…

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