Topshop

Roughly half the people buying “active wear” these days are buying it for “non-active use, as casual and everyday-wear,” according to a recent study. In 2014 Beyoncé released a new line for Topshop meant for moving like Queen Bey booty shaking, hip thrusting, and hair flipping. Bras as tops have also reemerged as a trend within fashion culture especially with female artists. The Spice Girls underwear made for acceptable daywear, and a bra…

sandals, alternatives for the typical materials such as leather, fur and wool are used instead. These alternatives are used by many brands, for example Superdry’s woolly scarves and some winter clothes are 100% acrylic .Other existing retailers such as Topshop, H&M and Zara offer the option of vegan clothing . The clothing available is not restricted as products available vary from underwear to jackets. As well as clothes, there are plenty of options for vegan footwear. This can include winter…

the words "We should all be feminists" which is a quote coming from the iconic feminist, Chimamanda Ngozi, a huge fashion statement that created a wave of retail brands to produce similar products. Popular brands such as ASOS, Urban Outfitters, and Topshop have brought out feminist induced products to help with the movement, all huge brands with young, influential target markets. The products read slogans such as 'YES IM A FEMINIST', 'GRL PWR', 'Feminist', and much more. All these slogans seem…

Walk into anyone’s closet, and you might just get a glimpse of their character or personality. What one wears can potentially define who they are. In most cases, this can be seen as true for employees such as businessmen in suits and ties, or construction workers in baggy jeans and t-shirts. Clothing is something that has become a necessity overtime. It not only defines people, but also shows the evolution of history. This begs the question as to why clothing? The basis for why we wear clothing…

The feminist reality was created through their Topshop collaboration campaign story based upon the make-believe feminist revolution Riot Grrrl themed band “the Cherry’s”, projecting the SS15 collection view to “reject everything!” as the “present is deficient”. Meadham Kirchhoff’s dissatisfaction with…

Organisation and Management – Assignment 1 This report is based on the case study titled “Thanks…Penneys”, which was written by a team of BESS students as part of their final year assignment in 2014. 1. Assess the attractiveness of the US market for Penneys, using PESTEL & Five Forces analyses. These are some of the influences that would make the US market attractive for Penneys. PESTEL Analysis Political When the Rana Plaza disaster happened on 24 April 2013, not only did Penneys provide…

Fast fashion has emerged in many industries especially in clothing. The biggest fast fashion brand of clothing is Zara. And Uniqlo, a brand from Japan who represents Asian, has been competing with not only Zara, but also other brands such as GAP, H&M in international field. The limited market share leads to a result that companies should continuously take innovative strategies to face the fierce competition. Finding out the methods that Uniqlo use to be acceptable and outstanding globally from a…

1. Description of the issue • What the issue actually is Overweight and obesity are defined as abnormal or excessive fat accumulation that may impair health. There are many simple ways of calculating obesity. Such as BMI. BMI is a simple index of weight-for-height that is commonly used to classify overweight and obesity in adults. It is defined as a person 's weight in kilograms divided by the square of his height in meters. • How prevalent the problem is (Australian incidence, prevalence…

Title ZARA 1. Introduction In this essay we will be introducing Zara and its general environmental analysis such as technological, environmental, social and legal factors. We will also be talking about their competitive environmental analysis also known as porter’s five forces. For example, threat of new entrants, bargaining power of suppliers, bargaining power of buyers, threat of new substitutes and competitive rivalry. Finally, we will talk about the strategies that Zara can make to fully…

A strong brand image is very important to any retailer as a recognised, trusted and respected brand ensures customers can be certain that they know what to expect with their chosen retailer and can give the retailer a competitive advantage. Successful businesses such as Coca Cola have a powerful brand image and can be identified all over the world and always remain in the top 10 of the best global brands. The brand of any retailer should not just be seen as their logo or slogan but seen as an…