The Toyota Way

The Dodge Challenger was first a pony car in 1970 through 1974. The Dodge Challenger is an 808hp muscle car. However, the Dodge Challenger falls below all the sports car rankings. I although favor this car in so many ways it might be a big car, but I love the sleek boy and big back. I find that it attracts people because it's more a show car. The Dodge Challenger has the best quality features in my opinion. The main ideas I will cover in this essay are the car's performance, experience, and…

of the traditional American family. In the ad “Driving Matters,” created and produced by Mazda, they latch onto this idea and appeal to potential consumers by creating an ad that depicts the growth of a young man and his Mazda by his side the entire way (Driving Matters). Ad creators attempt to re-establish themselves as a family-oriented company by using a humanistic approach to appeal to the viewer’s senses of humanity, opposed to their most known image of “zoom zoom.” Their effort to expand…

low-speed maneuvering. Number Nine: It's Modeled Robots After Fish Specifically, Nissan's EPORO Robots were actually modeled after schools of fish! The robots behave similarly - they follow each other in line and are also able to avoid obstacles in their way. Number Eight: It's Collaborating With NASA As if you didn't think Nissan was high-tech enough, this proves it - and then some. The company is currently working with NASA to develop artificial intelligence that will eventually operate…

How Does Dyno Tuning Work? Are you having problems with your vehicle? Have you recently thought about getting a tune up? Are you wondering what the difference in tune up options are out there? Have you heard of dyno tuning or seen it done, yet want to know more about it before getting it done yourself? In this article we will walk you through the steps of this type of tuning in hopes that you will come up with a better understanding of the process. Step One: Interview With Technician…

there were a few cases of this happening, and as a result people died. As a legal and safety precaution, Chevrolet decided to recall the early 2010 -2014 Camaros due to this problem. This decision affected customer relations with the company in a few ways, and also begged the question did the company know the keys were faulty from the beginning. In the year of 2014, a total of 19 deaths due to GM system problems were recorded. This was out of 445 claims within the past decade. It has been…

Cause - Then In the early 1980s, consumers had complained to Audi about a sudden acceleration problem in their Audi 5000 vehicles (Wathen, 1987). As a result, in March 1986, the Center for Auto Safety submitted a petition to Audi of America, requesting the recall of all 1978 through 1986 Audi 5000 models for the dangerous malfunction. Later that year, on November 23, 1986, the popular CBS television program 60 Minutes aired a report titled “Out of Control” highlighting the case of Kristi…

Toyota and Lexus Discriminates Against Black Consumers But Appears in the Movie Black Panther Toyota Motor Credit Corporation (Toyota) and Lexus has engaged in a “pattern or practice of discrimination against African-American borrowers in auto lending” according to the Department of Justice and the Consumer Financial Protection Bureau (CFPB). Toyota abusive and discriminatory practices, include but are not limited to, charging black consumers higher interest rates, increasing interest rates…

Americans are looking for a way to reduce their carbon footprint. One way to do this is through the car they drive. However, Americans are often forced to choose between performance and fuel efficiency. Most Americans choose the first of the two options. However, during the 2016 Super Bowl, Toyota aired a commercial that showed a car that is both powerful and fuel efficient. That car is the 2016 Toyota Prius. The commercial shows four bank robbers escaping in the new Toyota Prius and eluding…

Enterprises between Korea and Japan. Journal of Taiwan Institute of Business Administration, Vol. 2, No. 2, 15-31. Linkedin. (2008). Companies: Sony. Retrieved November 15, 2008, from Linkedin Web Site: www.linkedin.com Luh, S. S. (2003). Business the Sony way: secrets of the world's most innovative electronics giant. Singapore: John Wiley & Sons. Marketing Week. (2007, November 22). Samsung: Bigger than Sony. Retrieved November 25, 2008, from Marketing Week: www.proquest.umi.com MarketWatch.…

Takata is a Japanese seat belt and auto airbag system maker that was establishing in 1933 in Japan. For over 60 years they excelled and were successful in the automotive industry making these essential products for car safety. However, in the early 2000’s the company took a stumble and eventually fell due to one major error that’s has followed them for over a decade. Takata has only two product lines, airbag systems and seat belts and in 2000 they began using ammonium nitrate propellant to…