The Starting Line

Breakage Estimates Airline Breakage Impact on FFP Impact of Hypothetical Estimate Liability Balance of 10% Change in 10% Change in Breakage as Percentage Breakage in $ of Current Liabilities Alaska Incremental Cost 12% $70,000,000 4.91% Delta Air Lines Deferred Revenue 29% $320,000,000 2.81% United Deferred Revenue 24% $630,000,000 4.98% Interpretation: For Alaska Airlines, a hypothetical 10% decrease in the carrier’s estimate of breakage (the number of mileage credits expected never to be…

The basic planning process is a six-step process. The basic steps are (1) situational analysis, (2) alternative goals and plans, (3) goal and plan evaluation, (4) goal and plan selection, (5) implementation, and (6) monitor and control. This process is used repeatedly because business circumstances change. For Boeing, a change of this nature could be a different political party in power that wants to grow its military base or develop new technologies for space exploration. Whatever the change,…

Massachusetts, like every other state, has a process whereby abandoned property is turned over to the state. The origin of unclaimed property dates back to British common law when abandoned land was returned to the king. Today, states apply this concept to all-intangible property and tangible property, other than real estate. States do not take permanent title of the property but instead act as custodians to safeguard it for the rightful owners or their heirs to claim it. Most states do not have…

General Con General Concepts of the Triple Bottom Line cepts of the Triple Bottom Line cepts of the Triple Bottom Line Introduction Traditionally organisations focused on goals such as growth and profit, however we have arrived at an age in which consumers and clients expect more from organisations. In the modern world it is expected that every organisationconducts business in a fair and ethical manner. Similar we now expect organisations to havesustainable goals to…

• Environmental bottom line Environmental bottom line refers to the record for an organization 's performance since triple bottom line deems every issue connected to the concerns of environment. The major objective of the companies of 21st century is never merely to assist in protecting the environment through generating 'green ' or rather products that are environmentally responsible but similarly possess personal sustainable, environmentally-sound business practices. Companies are…

"There is no danger that Titanic will sink. The boat is unsinkable and nothing but inconvenience will be suffered by the passengers," said Vice-President of White Star Line, Phillip Franklin. What was the Titanic? Why was it special? What actually happened the night the “unsinkable ship” sank? Was it anyone’s fault in particular? All these questions are not as simple as they appear to be. Since there were no airplanes in the 1900s, and a lot of immigrants, ships were a popular source of…

On February 12, 2009 Continental Connection flight 3407 crashed during landing approximately 5 miles from Buffalo-Niagara International Airport. This accident killed all 49 passengers and crew on board the aircraft as well as an individual on the ground. The subsequent investigation determined that, among other things, pilot experience and training were contributing factors to the accident (United States. National Transportation Safety Board, 2010). In the wake of the accident loved ones of the…

CHAPTER TWO LITERATURE REVIEW Strategic Brand Positioning for an Airport I. Airport Brand Creation: The Needs and its Outcomes An Airport is a very complex facility. A lot of bodies work together for the success of and smooth operations of an airport one of those bodies are the stakeholders, all the stakeholders have an important role in ensuring that the customers are having a good experience. But such experiences are majorly or directly linked to the airport operator.  Figure (2.1) The…

Southwest airlines are the eight largest airline around the globe (Tracy). Even though it is a very powerful and influential company they still have many competitors that that compete with on a daily basis. The biggest being America Airlines, Delta Airlines, United Continental Holding, Virgin America, and Jet Blue Airways. American Airlines is one of the country’s oldest airline company and subjectively Southwest biggest competitor. American Airlines are largest airline in the entire world…

Seattle – Tacoma International Airport and Airspace Case Study Seattle – Tacoma International Airport: Strong Future Projections on a Stable Basis Seattle – Tacoma International Airport, better known as Sea-Tac (KSEA), is the main Air Gate and Hub Airport of Seattle Port Authority. Consisted by a great real-estate footprint, it is set to be one of the most massive aerospace facilities and service providing structures of the Pacific North West Region of the United States. Sea-Tac Airport, named…