The Handler

its time and how and why it was created, such as how each style and job occupations Barbie had was based on the views and standards of that time. This book, set in today, and the Barbie today. Though it does show the past of Barbie, and even Ruth Handler (the creator of Barbie) it is as an informative of its past or compared to today’s Barbie. Though this was designed for young adults as an audience. While it is a quite short book, and it is in an almost “children’s book-ish” format its topics…

should be educating these children about the difference between gender and sex, culture and ethnicity, genetics and biology, puberty etc. which are all subjects that will influence their minds in a positive way. But in order to understand how Ruth Handler herself came up with the ‘ideal’ Barbie look, we must first look at how women have been treated since before the birth of Barbie, and how stereotypes…

represented the fact that a woman has choices.” Handler got the inspiration for her iconic fashion doll, by watching her daughter Barbra play with her paper dolls. Barbra often used these paper dolls to play adult or teenage make believe. Handler believed that experimenting with the future, through pretend play, was an essential part of a child’s development. During this time, most children’s dolls were representations of infants. Realizing a gap in the market, Handler set out to create a…

Mattel’s Barbie was first introduced to the world in 1959 by Ruth Handler. Ruth came up with the idea of Barbie by watching her daughter and friends play with paper dolls that mimicked adults. She thought to herself that there were no teenage and adult dolls on the market, she then took her idea to husband Elliot Handler who was one of the co-founders of Mattel Toys. He was skeptical at the idea because there were lots of baby and toddler dolls on the market but there were no adult dolls. Even…

With the introduction of the original Barbie in 1959, Mattel began to market the doll as a “Teen-age Fashion Model” for young adults (Jewish Women’s Archive). Ruth Handler, the creator of the Barbie doll, thought a distinctly adult appearance was essential for the doll, while pre-release market research showed that parents disliked the doll’s chest, which had defined breasts. Standard Barbie dolls are 11.5 inches tall…

For well over fifty years now, Barbies have been at the disposal of young girls across the nation. Countless numbers of these young girls have treasured Barbies, so much so that some even collected dolls, clothes, houses and other items pertaining to Barbie. However, more and more of those young girls are beginning to perceive the Barbie doll to be the definition of beauty; craving to be blonde, tall, and skinny as well. Instead of striving to mold themselves, children should be shown that there…

The Barbie Anomaly The success of Barbie as a meme in owed to her creator Ruth Handler. She was married to the co-owner of renowned toy company Mattel, and avid in the business and brought many ideas of success to her husband’s desk. Her greatest idea began when she saw her daughter Barbara playing with a paper doll. She decided that a three-dimensional plastic doll with an adult body would much more enjoyable for kids. Her idea was put on hold, though, because her husband and his partner…

Demand and Supply According to Mathews (2015), “Spirit relies on higher passenger volume to grow its revenues, which also brings in more revenue from ancillary services” (para 5). With Spirit Airlines, Inc. putting consumers in control of how they spend their money and allowing them to create the airline package that is most favorable to them is essential. If a couple is traveling for the away for a weekend getaway, and only needs one piece of baggage checked in, with major airlines, they…

1. I think this is the new challenges and a big try to Meg Whitman. When she has joined in the company of eBay, she is the successful on the traditional company world in her life, operation a segment of a major toys maker. Before she joined the company of eBay, she is the one who make toys to all of the kids to make the kids in a happy mood. She saw a tiny internet company which is under the conventional. Meg Whitman makes eBay begin with a tiny internet company that similar with the garage sale…

Mattel’s new line misinterprets a real-life woman’s body. Firstly, when you think of a Barbie you probably think, tall, skinny, nice make-up, and blonde hair, and that is exactly what original Barbie is. However, Mattel has come out with three new Barbie’s, curvy, petite, and tall, to join original Barbie. There is lots of controversy about whether or not curvy Barbie is realistic to a real woman’s body. To compare curvy Barbie to a real life body of a woman you can use the "play scale" a ratio…