The Adverts

Journalism works like a bridge that links readers to corporations, governments, and other entities that are out of reach to the normal public. It announces mechanisms, news, and exposes the truth –or at least attempts to do so–. In many respects it is a tool that mantains the people informed, and that arises ethical questions such as: Who is the story written for and why? Who is behind the story? And who decides what is printed and what is not? The truth is that journalism is a big part of the…

Table of content page 1. Introduction…………………………………………………...…………………………………………….. 2 2. Comparison of Ferrero’s Business model in the Europe and Asia..................... • Overview...................................................................................... 2 • Products....................................................................................... 3 • Selling stategy........................................…

Why you should exercise Although exercise is not necessary to lose weight, research shows that people who have kept the weight off are more likely to exercise rather than others. There are so many benefits of exercising and they are included below: It can help to reduce your blood pressure. By reducing blood pressure, it can reduce the likelihood of other diseases such as cardiovascular (heart) disease. It can reduce cholesterol levels and when you exercise it increases the levels of good HDL…

Explaining the 21st century crisis behind US naïve liberal beliefs, in which those unable to face reality become the products of a gullible belief system, based on feelings, emotions and empathy. The 21st century - a Land of Make-Believe As America prepares to bid Obama the God a not overly fond adieu, let’s step back and view the consequences of, "fundamentally transforming the United States of America." Not forgetting those that voted for it, "[…] but above all, I will never forget who this…

Protest literature has become an effective form of nonviolent protest in American culture. As proven by the analysis done by Michael True in the 1993 piece titled “The Tradition of Protest in American Literature”, protest literature is not a new concept. “The tradition of nonviolent protest can be traced back through American history to the Declaration of Independence. It has been given notable expression by numerous writers and poets in the last two centuries” (True, 1993). Protest literature…

The ability to cure any single cell disease, the ability to further research efforts in biology and neuroscience, and the ability to cure paralysis in patients. These feats are achieved because of stem cell therapy, but a limitation exists that stumps further ability for cures. Currently, stem cell therapy only works when exactly one type of cell needs replaced; once more types are added into the mix, stem cell therapy loses its value. Further research into stem cells will grant promise that…

Virtually everyone who has grown up in the United States knows the saying: “Reduce, Reuse, Recycle.” And most of us think that in order to save the environment, we must all play a small role by doing things like buying cars with high gas mileage, or using products that are environmentally friendly in one way or another. These kind of ideas have been repeated to many of us our whole lives, but what most don’t realize is that the burden of responsibility for protecting the environment and enacting…

use of several key strategies, the campaign shocks the target audience and makes them aware of the dangers of binge drinking. It provides useful, concise information in both the advertising campaigns and the personalised campaign website. Several adverts display the graphic effects that a heavy night of drinking can have on not only ones self, but also their associates. These shock tactics and strong visual elements such as graphic imagery and statistics are used to make them deeply understand…

Manipulation had always been a toolset created and used primarily by the socially disadvantaged. For example, women in 18th century England, who often times could not depend solely on brute strength or their physical prowess to thrive in a social landscape, used strategic thinking, decision analysis, and other cognitive tools that gave them at worst, a level playing field, and at best, an advantage (Dubner, B. S., 2013, "Jane Austen, Game Theorist”). The original intent of manipulation was one…

Introduction Failed illusions by Charles Gati examines the events leading up to and surrounding the Hungarian uprising of October 1956. Gati argues that all the major players in the drama failed to provide adequate if any reasonable leadership. Throughout the drama the USSR gave vague and often conflicting orders to their Hungarian satellite. The Hungarians responded by attempting to fulfill their soviet overseers orders to no avail. The Hungarian leadership then was thrown into turmoil, and…