Tata Motors

ORGANIZATIONAL STRUCTURE Tata Motors has a Matrix Organizational Structure with both heads of functions (Human Resources head, Marketing head, Chief Financial Officer) as well as heads of vehicle divisions (Passenger Vehicles Head, Commercial Vehicles Head, Advanced Engineering Head) forming part of the top management of the company. It is through the collaboration of the various departments that day to day operations take place. Each Head of Division/Function is solely responsible for…

Xin Xai is a county-level , under the jurisdiction of Tai'an , Shandong Province, located in the central Shandong Province in.2013, an area of 1946 square kilometers, a population of 1 million 332 thousand, 21 towns and streets, 916 administrative villages (residents), 1 provincial hi tech Development Zone, is the national top 100 counties in Shandong Province, 30 counties of Shandong province. 10 the construction of modern , pilot counties. Xin Tai, located in the hinterland of Shandong,…

positive eye by customers. Tata Motors went from the leading automobile manufacturer and the number 3 passenger vehicle brand in India to a decrease in estimated sales and a deteriorating brand. Multiple factors are taken into account with this decline including the economy, competition increasing, external factors, and the brand. Many of these factors can be tracked to make predictions on how they will affect a company but cannot be fully controlled. The leading problem Tata Motors needs to…

INTRODUCTION 1.1 BACKGROUND OF STUDY Tata Motors came out with the World’s least expensive car Tata Nano in 2008. The making of this compact vehicle involved a lot of innovation and the pricing, sourcing, distribution and marketing strategies of Tata Motors also had to be revamped only for this particular car. The major target market for Tata Nano was the low income individuals and families, the individuals who want to move from a two-wheeler to a four-wheeler and the medium and high income…

The merger between Tata and JLR was a mutually beneficial, for whereas Tata was looking for a means to have a global foothold, Ford was looking for prospective buyers to help them cut their losses by buying Jaguar and Land Rover from them. This was the prime reason for Ford to invite tenders for the sale of the same . There were many reasons for Tata to acquire JLR. Some of them are : i. As part of a larger strategy to grow in the automotive sector; ii. Opportunity to participate in two fast…

CHAPTER-III CONCEPTUAL BACKGROUND OF THE STUDY Nestle has its presence in India for around nine decades, making it one of the oldest company in India. Nestle India is a subsidiary of Nestle South Africa of Switzerland. The company has its headquarters at Gurgaon near Delhi and has seven factories spread all over India. It started its journey in India in 1912 by entering into the dairy business. Nestle launched Maggi noodle with its captivating two-minute tagline way back in a982 when instant…

Section 1: INTRODUCTION TO OMAXE 1.1 COMPANY PROFILE Omaxe is one of India's heading land improvement organizations. Having spread its foot shaped impressions in 9 States over 30 urban communities in India, the organization has effectively conveyed more than 90 million sq. ft. furthermore is at present executing 42 land ventures - 16 Integrated Townships, 2 Hi-Tech Townships, 14 Group Housing activities, 10 Shopping Malls & Commercial Complexes and Hotels. The genesis of the brand…

The city car which was designed manufactured by Tata Motors is Nano. Nano is distinct from all other cars as it is the world’s cheapest car., Nano was widely publicized as a 1 lakh (US$1,700) car during the period of its launch. It was considered as one of the milestones in the history of automotive industry. Since its launch 4 years back though, the price has increased. Only the very first few customers were able to purchase the car at that price. Present day, the basic price for the Nano is…

Following are the challengers face by the Tata Motors- 1. Ratan Tata proposed the idea of delivering the car for the people in the year 1994. The total estimated time is for five years and planned to contact with more than fifty dealer for the distribution of the car all over the India. And also planned to book for 10000 car in the first slot and the 50000 car booking in the second slot. There were market competition prevailing at that time. 2. In the year when Ratan Tata announced about the…

with its headquarters in Whitley, Coventry, United Kingdom, and it is a subsidiary of Indian automaker Tata Motors. Its principal activity is the design, development, manufacture and sale of Jaguar and Land Rover vehicles. Jaguar Land Rover has been a wholly owned subsidiary of Tata Motors since 2008, when Tata Motor acquired it from Ford. It sold a total of 462,678 vehicles during 2014. Tata Motors’ fears a significant loss in the revenues from Jaguar Land Rover, in the event of Britain’s exit…