Tata Group

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    Range Rover Swot Analysis

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    extravagance four-wheel drive sport utility vehicle (SUV) likewise with broad rough terrain capacities, created by British auto producer Land Rover, and serves as its lead model. Land Rover is one of a few vehicle producers claimed by Tata, the Indian multinational aggregate Tata Group. The Range Rover was dispatched in 1970, and made another space in the car world. It is presently in its fourth era. Land Rover has extended the Range Rover model line to incorporate two distinct plans: the Range…

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    Bajaj Case Study

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    Origin of Bajaj Auto Limited: Bajaj Group is among the top 10 business houses in India. Bajaj Auto which is also the flagship company of the group is ranked as the world's 4th largest two- and three- wheeler manufacturing company. Headquartered in Pune, Bajaj auto has plants at 3 locations in India at Pune, Aurangabad & Uttarakhand. The R&D centre is also located in Akurdi in Pune . It manufactures & markets scooters, motorcycles & three-wheeler vehicles and related spare parts Bajaj is…

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    Tata Motors Case Study

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    1.) The challenges that Tata Motors faced during moving from producing commercial vehicles line to producing passenger cars: First of all Tata Motors was into the business of integrated commercial vehicles, but as after post-independence govt. of India reserved the production of Locomotives exclusively for state owned enterprises. Than Tata motors decided to diversify itself in heavy commercial vehicles in 1954. Market competition which is a part of industry environment that directly plays a…

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    Uber India Case Study

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    BUSINESS MODEL REINVENTION [UBER INDIA] GROUP ECLAIRS C002 Sumita C006 Anish Bhalerao C010 Vasudha Chaudhary C012 Varun Chawla C032 Maya Krishnamurty C054 Harjeet Karan Singh INDEX 1. EXECUTIVE SUMMARY 2. INTRODUCTION • CAB SERVICE IN INDIA • COMPETITIVE LANDSCAPE • CURRENT STRATEGY 3. BUSINESS MODEL REINVENTION 4. CONCLUSION EXECUTIVE SUMMARY Given the rising urban Indian population and disposal incomes, consumers are opening up to newer experiences. Having the largest…

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    Taj Hotel Case Study

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    Executive Summary The Taj Hotels Group of India’s was created by one of the greatest industrialists, Jamsetji Tata In 1874. Tata group has branched into steel, cement, chemicals, electronics, and multiple other business areas. It was the only hotel when it was created in country. It was located in Bombay and called the Taj Mahal Bombay, later been known as Taj. After the death of Tata Tata’s cousin’s son, J.R.D. Tata, he started running the group ,it has 80 properties all over India . Ajit…

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    Tata SFC 407 Case Study

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    vehicle for carrying goods and material for the beneficial to the man made. After the establishment of Tata Motors in 1945, The Tata Motors regained its popularity by earning revenues of Rs. 25,660.79 cores (USD 5.5 billion) in 2008–09. One of its products is the Tata SFC 407. Tata SFC 407 has an ideal combination of high performance, cutting-edge design, and great safety features. Thus, Tata SFC 407 is a technically advanced for carrying goods in all types of terrains and it is best-suited for…

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    Jaguar Land Rover Merger

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    The merger between Tata and JLR was a mutually beneficial, for whereas Tata was looking for a means to have a global foothold, Ford was looking for prospective buyers to help them cut their losses by buying Jaguar and Land Rover from them. This was the prime reason for Ford to invite tenders for the sale of the same . There were many reasons for Tata to acquire JLR. Some of them are : i. As part of a larger strategy to grow in the automotive sector; ii. Opportunity to participate in two fast…

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    Case Study: Nanno

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    The city car which was designed manufactured by Tata Motors is Nano. Nano is distinct from all other cars as it is the world’s cheapest car., Nano was widely publicized as a 1 lakh (US$1,700) car during the period of its launch. It was considered as one of the milestones in the history of automotive industry. Since its launch 4 years back though, the price has increased. Only the very first few customers were able to purchase the car at that price. Present day, the basic price for the Nano is…

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    Case Study Of Tata Nano

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    INTRODUCTION 1.1 BACKGROUND OF STUDY Tata Motors came out with the World’s least expensive car Tata Nano in 2008. The making of this compact vehicle involved a lot of innovation and the pricing, sourcing, distribution and marketing strategies of Tata Motors also had to be revamped only for this particular car. The major target market for Tata Nano was the low income individuals and families, the individuals who want to move from a two-wheeler to a four-wheeler and the medium and high income…

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    Case Study: Tata Motor

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    Tata Motor penetrates three different market segments. The company produces utility vehicles, commercial vehicles, and passenger cars. Tata’s largest market is in India but there expanding internationally by providing the best value for the money by focusing on low cost. Tata noticed that the vehicle market was not efficient and certain vehicles were being sold too expensive for the middle-class buyer. Having started in India, a developing nation, Tata focused on the problems first hand. In…

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