Super Bowl XVIII

Jillian Berman stated in a Huffington Post article that this was the first time a feminine care product was played during the Super Bowl, which is a male dominated profession. (2015) Berman also discussed how the campaign researchers analyzed women and found a distinct drop in confidence around puberty. (Berman, 2015). That is the kind of information that can be capitalized on…

DO Briton Hyundai developed a hilarious commercial, staring Kevin Hart, to be released during the 50th anniversary of the Super Bowl as entertainment for all of those crazy, overprotective parents out there. Hyundai released the Car Finder commercial during the 2016 Super Bowl in order to promote the new feature in front of all those overprotective parents watching Super Bowl commercials. Every parent wants to protect their children, especially when they don’t know where the first date will…

Commercials are a part of our everyday life. They are on television, radio, in magazines, and in newspapers. They pay large amounts of money for a prime-time spot on the most popular programs on TV like the Super Bowl. Commercial designers work tremendously hard to surpass one another for the most creative and exciting commercials on television to gain consumer recognition. Nike is a brand that is popular with athletes of all kinds and also with the general public both athletic and…

In Google’s 2017 Super Bowl commercial, “Home by you. Help by Google.”, the advertisement designers primarily use pathos to persuade their viewers to purchase their highly innovative product which employs the use of state-of-the-art technology. By demonstrating loving, lively families using the Google Home Assistant in everyday tasks, “Google Home” cogently coaxes families across America to pursue more fulfilling lives through their use of Google Home Assistant. It is well-known and generally…

different strategies are used to secure the win that are effective for that event. Professional football players want to win the Super Bowl just as a writer wants to win a Pulitzer Prize. The Pulitzer Prize is an award that recognizes achievement in magazines, newspapers, literature, etc. Football players use different techniques and strategies to win the Super Bowl and the same goes for authors. Marjorie Kinnan Rawlings won a Pulitzer Prize for her novel The Yearling in 1939 because of her uses…

The Super Bowl is the annual American football championship. The Super Bowl was established as a result of a merger agreement between the National Football League (NFL) and the American Football League (AFL). The first ever Super Bowl took place on January 15, 1967 with 61,946 attendees. It was located at the Los Angeles Memorial Coliseum in Los Angeles. The Green Bay Packers defeated the Kansas City Chiefs by a score of 35-10. Years later, the Super Bowl turned into something much bigger.…

For anyone who remembers this year’s Super Bowl LI commercials or the conversation surrounding them, then they may remember that many advertisers decided to take on a message of unity and diversity within America in their ads. It could be assumed that this was due to the more recent trends of making sure that there is more diversity or potentially in light of the presidential election. Regardless of the intensions, Google was no different than other advertisers in that they too decided to make a…

My favorite Superbowl commercial, was the Prius commercial. Mainly because it reminds me of one of my favorite movies, The Blues Brothers. My favorite part especially was at the end when all the cop cars were really close together, and the car put on the breaks automatically, then they just swerved their way through the cop cars because the cops were sleeping. Also, I know it had to do with three very illegal things, robbing a bank, stealing a car, and running from a police chase, but oh well.…

got to second string quarterback where he then due to Trent Green tearing his ACL was able to be the first string QB to play. That season he led the Rams to the Superbowl where they had won against the Tennessee Titans. After leading the to the super bowl he continues on his journey of being an NFL player, Staying with the Rams until June 1, 2004. He enjoyed playing for the rams but, unfortunately, he started to decline in the seasons playing poorly, due to an injury to his hand. (A Football…

Tom Brady and Eli Manning are two great NFL quarterbacks, but Tom Brady is the greatest quarterback of all time. Tom Brady have won four superbowls in his career. Tom Brady have also won back to back super bowls in 2002 and 2004. Eli Manning has only won two superbowls in his career. Tom Brady have been in the Nation Football League for 15 years now and Eli Manning have been in the National Football League for only six years, meaning Tom Brady has had more experience and time on the field. Nine…