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    Structurally all advertisements including Always has grown to more than just a logo in a magazine or newspaper. Over the years Always has changed the angles in which direction would be suitable for advertisements to pull the target consumer in and increasing profit. Seeing advertisements everywhere makes it become the new norm, now companies are striving…

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    Over the summer, I interned in New York City for NewBeauty magazine, specifically its online version, which is published by SANDOW. I worked eight-hour days, four days a week, for eight weeks, and was provided with many real-world experiences that helped broaden my understanding of magazine journalism—a subject I am very passionate about. Although my internship was focused on editorial matters, I had the opportunity to work in an array of areas, providing me with a truly well-rounded experience…

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    product was another reason why newspapers used gate-keeping strategies (White, 1997), and the potential opinion of such stakeholders as advertisers and readers was also a consideration (Shoemaker, 1997; Tichenor, Donohue & Olien, 1980). Community newspaper editors in particular experience challenges when deciding what content to publish (Tichenor, Donohue & Olien, 1980; Donohue & Olien, 1997). This relates to the dual role in business and editorial that community newspaper editors typically…

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    Buzzfeed Case Study

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    mass media? The newspapers and television news were the biggest form of media. However, the features of the media industry have been changed and the previous mass media also has been replaced. Two factors to explain the reason why the media industry is undergoing rapid changes are the development of Internet and mobile devices. Internet newspaper is showing rapid growth, because it overcomes a weakness that subscribers have to wait news until it published of traditional newspaper. Besides, the…

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    In Chabon’s “Kids’ Stuff”, he talks about how comic books have changed over the years. Chabon discusses how the comic books have changed in their illustrations and their audience. He mentions how the general audience has changed throughout the years. He also says that children have grown less fond of comic books. He also says that comic books should try to go back to their roots. Chabon’s main claim is, “I suggest that a publisher should try putting out a truly thrilling, honestly observed and…

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    Mass media advertising has a significant influence on people in today’s society, including the younger generation. As advertising is displayed all around us, which can influence the decisions make in what they are interested in and/ or purchase. This can be related to the sale of alcoholic beverages through advertising strategies, which would have an effect on young people and their future drinking behaviour. Alcohol promotion through advertising can be achieved through strategies of brand…

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    it hits the newsstands. Electronic media has given journalism a whole new way to reach the people. Instantaneous information is the way of the new media. People are getting their news from their cell phones and tablets more and more and reading newspapers a whole lot less these days. That does not mean that we do not need good reporters. We are in desperate need of good reporters always. They just have new ways to go about distributing their information. If they keep up with modern technology…

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    There are many ways to be persuaded in the industry of advertisement. You can find many different medias for advertisements everywhere, such as newspapers, web pages, magazines, television, and radios. Many television ads have a plot in them to attract the audience to buy whatever they are selling and they use the rhetorical appeals to do so-- pathos, logos, and ethos. Using these rhetoric appeals will help persuade one way or the other of someone’s thinking. For example, the Old Spice Invisible…

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    player.” (Friesner, n.pag) Further, Time Warner and Sesame Workshop association which started before couple of years resulted in flourishing business. And with this association, Time Warner “will exclusively distribute multiple Sesame Street titles, including the Sesame Street library.” (Friesner, n.pag). Lastly, being a huge company Time Warner is facing many threats as the larger the company is the more threats it gets. Time Warner has 5 major competitors in the field of film studio industry,…

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    when Apa tries to use his newspaper and his past to escape the family’s reality and problems. Apa was never a great husband or father or person in general. Even though he was the opposite of a step from heaven, Apa could be playful and loving on rare occasions. The first notice of the Korean newspaper was at the end of one of these treasure moments. The text states, “Apa laughs and gasps at the same time… As he shuffles off to the bathroom, Apa picks up the Korean newspaper from the coffee…

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