Recently,social media have become more and more popular and draw not only companies attention and participation but also researchers to investigate the mechanism and motivation behind it (Rishika and Kumar 2013). The vital value in social media is to allow users to create and share information through user-generated content (UGC) within online social networks (Tang et al. 2012). Many social media develop various functions to become attractive platforms to users, especially content creators…
CHAPTER TWO THE IMPORTANCE AND SCOPE OF SOCIAL MEDIA 1. Introduction Modern world is a world of communication and social media plays an inevitable role in modern communication. Today People think how to reach at one’s partner, friends, parents, relatives, benefactors, colleagues, etc. within a moment. For this people use sophisticated scientific and technological means and mediums. Social media is one of the means to reach people as close as possible within seconds. It is one of the means of…
negative ones By Jay Patel Social networking entails the use of social media websites such as Facebook amongst people or organizations. People have started using technologies fully and they are currently available in office and home Pcs as well as phones. Through these websites, it becomes easy to exchange data and information, unlike cases in the past where this was almost impossible. There are a number of advantages that social media has brought to the world, and it is almost impossible to…
times on our smart phones. The TV revolution will change what we’re used to through services, technologies, and advertising. Cable and satellite services are bound to die thanks to the internet. The rise of wireless internet has introduced us to streaming. Before we were limited to only cable company's content and schedules and to only watch TV with cable boxes. The reason why cabe has reigned supreme is because cable companies feel that they’re able to provide hundreds of channels and live…
5. For the longest time, advertising has been the backbone of mass media. However, we live in an age where a lot of people, particularly the younger generation, find advertisements to be a nuisance. It is evident with the development of DVR’s for the purpose of fast-forwarding through commercials and the creation of ad-blocking software. I think that in ten years, if society continues to use ad blocking technology in mass media, there will be an economic impact. By economic impact, I mean fees…
merely exist, let alone effectively function or flourish, the media and government must co-exist, while retaining independence, and healthy levels of scepticism. This symbiotic relationship informs the general public of significant issues, and, theoretically, safeguards against power or influence corrupting either of these institutions. Politicians rely on the media to relay their policies, values, and actions, to wider audiences, while the media need this information to fulfil their fourth…
What is Deezer? Deezer is a French company that offers an online platform and app for computers, home speakers, stereo system vehicles, smartphones and tablets available in Appstore, windows 10App and google play, with a huge variety of songs as streaming music, which allowed people to hear music online and offline also direct connection with Facebook, file sharing and blogs of multi-local music and entertainment with the vision to keep In closer contact the music to their worldwide subscribers…
In the article “The cultural logic of media convergences,” Henry Jenkins argues that the meaning of media convergence cannot be simply defined as a development of technology that combines different types of media into one platform, and it is a process that created by media audiences’ desire for more entertainment and the cooperation among many media industries for fulfilling those audiences’ behavior. For a further understanding of convergence, Jenkins believes that it is a shift of culture that…
decades, and time after time draws the attention of more and more people. As the tournament grew, so did technology. Technology began to take over and the tournament started to turn more into a business than just a game to find out a champion. Social media such as Twitter, Facebook, Instagram, and the whole internet…
Streaming your life via Facebook or other social media has become a new trend. People consider it as a brand new approach to share your significant moment with others. However, it could have brought the shortcomings along with using this new convention. Haydn Watters proposes a tough question to the individuals who are currently obsessed with live stream technology. Indeed, he asks what is the bottom line of utilizing such new convention. In the article, Hayden Watters mentions the places that…